Sittivongsa B, Boonmee K, Srisaeng A, Choutikavatchagul S, Weerasin W. THE DEVELOPMENT STRATEGY OF THE INNOVATION OF COMPETIVEADVENTAGE IN BUSINESS OF THAILAND 4.0. AJMBU [Internet]. 2022 Mar. 30 [cited 2024 May 8];11(1):749-62. Available from: https://so01.tci-thaijo.org/index.php/AJMBU/article/view/256637