Ditajan, N., Yawila, L., & Sittioum, R. (2022). BRAND EQUITY, SERVICE QUALITY, TRUSTWORTHINESS AND CONSUMER LOYALTY AFFECTING TO STAND-ALONE COFFEE HOUSES IN CHIANGMAI. Academic Journal Phranakhon Rajabhat University, 13(1), 176–192. Retrieved from https://so01.tci-thaijo.org/index.php/AJPU/article/view/251506