DITAJAN, N.; YAWILA, L.; SITTIOUM, R. BRAND EQUITY, SERVICE QUALITY, TRUSTWORTHINESS AND CONSUMER LOYALTY AFFECTING TO STAND-ALONE COFFEE HOUSES IN CHIANGMAI. Academic Journal Phranakhon Rajabhat University, [S. l.], v. 13, n. 1, p. 176–192, 2022. Disponível em: https://so01.tci-thaijo.org/index.php/AJPU/article/view/251506. Acesso em: 17 jun. 2025.