ZHAO, H.; HE, M. THE FACTORS INFLUENCING IMPULSE PURCHASES OF ONLINE KNOWLEDGE-BASED PAID PRODUCTS BASED ON THE CIFE MODEL—THE MODERATING EFFECT OF CONSUMER CONFIDENCE. Chinese Journal of Social Science and Management, [S. l.], v. 9, n. 2, p. 223–242, 2025. Disponível em: https://so01.tci-thaijo.org/index.php/CJSSM/article/view/276073. Acesso em: 15 sep. 2026.