Louangpradith, C. and Ratasuk, A. (2026) “THE INTERPLAY OF TRUST: MEDIATING AND MODERATING EFFECTS IN THE COMMUNICATION-LOYALTY RELATIONSHIP IN PRIVATE HOSPITALS IN VIENTIANE”, Chinese Journal of Social Science and Management, 10(1), pp. 246–264. available at: https://so01.tci-thaijo.org/index.php/CJSSM/article/view/284556 (accessed: 3 September 2026).