Eau Heritage Journal Social Science and Humanities (Online) https://so01.tci-thaijo.org/index.php/EAUHJSocSci <p><strong>วารสารวิชาการมหาวิทยาลัยอีสเทิร์นเอเชีย ฉบับสังคมศาสตร์และมนุษยศาสตร์ รับตีพิมพ์เผยแพร่บทความวิชาการ บทความวิจัย และการวิจารณ์หนังสือ ในสาขาสังคมศาสตร์และมนุษยศาสตร์ ได้แก่ สาขาบริหารธุรกิจ บัญชี เศรษฐศาสตร์ นิเทศศาสตร์ นิติศาสตร์ รัฐศาสตร์ วิทยาการจัดการ ภาษาศาสตร์ ศึกษาศาสตร์ ปรัชญา ศาสนา และสาขาที่เกี่ยวข้อง ทั้งนี้บทความทุกเรื่อง มีผู้ทรงคุณวุฒิเฉพาะสาขาวิชาเป็นผู้ประเมินบทความ (double blinded peer review) เพื่อให้บทความที่ตีพิมพ์มีคุณภาพตามเกณฑ์มาตรฐานสากลเพื่อนำไปสู่การเกิดองค์ความรู้ใหม่ และต่อยอดการพัฒนาในศาสตร์และสาขาวิชาที่เกี่ยวข้องต่อไป</strong></p> Eastern Asia University en-US Eau Heritage Journal Social Science and Humanities (Online) 2286-6183 บทความใน “วารสาร EAU HERITAGE” เป็นความเห็นของผู้เขียนโดยเฉพาะ กองบรรณาธิการไม่มีส่วนในความคิดเห็นในข้อความเหล่านั้น Survey of Clients’ Satisfaction with Service Deliveries of Bueng Yitho Municipality in 2023 https://so01.tci-thaijo.org/index.php/EAUHJSocSci/article/view/270870 <p>The objectives of this research were (1) To study the level of satisfaction of service recipients towards the service of Bueng Yitho Municipalityfiscal Year 2022. (2)Recommend guidelines for the development of services of Bueng Yitho Municipality, Thanyaburi District, Pathum Thani Province. The samples used in this research were those who use the services of Bueng Yitho Municipality, Thanyaburi District, Pathum Thani Province, fiscal year 2022, 400 people, by using a questionnaire as a tool to collect data, statistics used for data analysis, i.e. percentage, mean, and standard deviation.</p> <p> The results of the survey of service recipients' satisfaction towards the services of Bueng Yitho Municipality, Thanyaburi District, Pathum Thani Province, fiscal year 2022, an overall of each task was at the highest level ( =4.71) when considering each task. It was found that it was at the highest level in every task. Sorted from highest average to lowest average as follows: Public health services of Bueng Yitho Medical and Rehabilitation Center ( =4.82) followed by services of civil registration and identification card ( =4.80). Civil services of construction permission ( =4.78). Educational services of Bueng Yitho Sub-District Child Development Center and kindergarten <br />( =4.77) and public health services of the Bueng Yitho Elderly Recreation and Rehabilitation Center ( =4.72, SD=.379) respectively.</p> Onthinee Thuynak Yaowapa Pathomsirikul Kiatichai Vesdapunt Prapatsorn Thongyindee Thanisorn Rojanadilok Copyright (c) 2024 Eau Heritage Journal Social Science and Humanities (Online) 2024-02-27 2024-02-27 14 1 26 36 The Development of Administrative Model to Promote Competency in Learning Management Toward The 21st Century of Teachers at Tessaban 3 Chumchonwatjantrawas School Phetchaburi Province https://so01.tci-thaijo.org/index.php/EAUHJSocSci/article/view/271271 <p>The purposes of this action research were to develop an administrative model to promote competency and to evaluate the use of an administrative model to promote competency in learning management toward the 21<sup>st </sup>century of teachers at Tessaban 3 Chumchonwatjantrawas School. The target group for this research was teachers and students of Tessaban 3 Chumchonwatjantrawas School in the academic year 2021.The tools used in this research included: document analysis, tests, questionnaires, and group discussion. Data analysis statistics were percentage (%), mean ( ), standard deviation (SD), dependent t-test and content analysis. The results of this research were found that 1) the administrative model to promote the competency in learning management for the 21<sup>st</sup> century of teachers at Tessaban 3 Chumchonwatjantrawas School, consisting of a <br />7-step administrative process with conditions for applying the model, 2) the result of using the management model was shown that teachers had higher knowledge and understanding after using it than before using it, at a statistical significance of .01, as well as having the ability to manage learning at a high level and were satisfied at the highest level. Students are satisfied with teachers ' learning arrangements at the highest level and had higher learning outcomes after using the model than before using it, statistically significant at the .01 level.</p> Ratchanee Phunood Copyright (c) 2024 Eau Heritage Journal Social Science and Humanities (Online) 2024-02-27 2024-02-27 14 1 68 80 A Synthesis of Thesis and Master Project of Master Degree in Education in Educational Administration, Eastern Asia University https://so01.tci-thaijo.org/index.php/EAUHJSocSci/article/view/268658 <p>This survey research aimed to achieve two main objectives: (1) categorizing and (2) synthesizing research conducted by students in the Master of Education program, specifically in the field of Education Administration at Eastern Asia University. The research employed two primary methods, characterization, and research synthesis. The scope of this study encompassed theses and master projects conducted between the years 2004 and 2021, since the inception of the program. The research 1) yielded a total of 151 research papers, 115 theses, and 36 master projects, indicating a significant volume of research undertaken by students in the Master of Education program at Eastern Asia University. Upon 2) synthesizing the contents and issues addressed in the research, the majority of studies fell under the category of "other categories, " which suggests a diverse range of research topics and issues explored by students. In terms of research tools, questionnaires, interviews, and tests were the most commonly used instruments for data collection. Additionally, data analysis predominantly relied on basic statistics, emphasizing the utilization of quantitative data to draw meaningful conclusions. This example of research synthesis can serve as a guide to identify research trends, gaps, and potential areas for further exploration.</p> Aitsaya Thimket Pongsin Viseshsiri Copyright (c) 2024 Eau Heritage Journal Social Science and Humanities (Online) 2024-02-27 2024-02-27 14 1 15 25 Water Supply Management of Local Administrative Organizations in Southernmost Provinces https://so01.tci-thaijo.org/index.php/EAUHJSocSci/article/view/270438 <p>This study was a qualitative and quantitative study, aimed to study the success factors in water supply management and compare morbidity rates of diarrhea in areas with and without water supply systems. Purposive sampling of 3 areas has water supply and 3 areas not have water supply in the same district and have contacting territory. Collecting data from in-depth interviews and diarrhea disease surveillance report data (report506) from 2018 to 2022. The study of water supply management found 4 success factors include that having sufficient raw water sources, having personnel, manage by village committees and have sufficient budget. For Subdistrict that do not have a water supply system found that no source of raw water, no area space, lack personnel and not yet requirement from people. Model for efficient water supply system have 2 approaches: <br />(1) having 1 large water supply system that operate by Subdistrict Administrative Organization. <br />(2) At least 1 water supply system per village that operate by the village committee and must be trained. The Correlation between the morbidity rates of diarrhea over the past 5 years in areas with and without water supply systems in Narathiwat, Yala, and Pattani provinces is 0.963, -0.577, <br />and -0.3671, respectively.</p> Mana Hasamoh Sahlan Sama Mareenee Do Copyright (c) 2024 Eau Heritage Journal Social Science and Humanities (Online) 2024-02-27 2024-02-27 14 1 37 49 International Schoolteachers’ Competencies in China https://so01.tci-thaijo.org/index.php/EAUHJSocSci/article/view/270867 <p>This survey research pattern was to establish an applicable competency for teachers in international schools in China for setting the points of human resource work and educational business. Data collection by Likert's 5-rating scale questionnaire, had collected from 404 teachers of 5 international schools in Beijing that were sampled by a-simple random sampling technique. Data were analyzed by descriptive statistics: frequency, percentage, mean, standard deviation, and Pearson Product Moment Correlation Coefficient. The results pointed out that teachers' competencies in international schools in China should compose of 4 competencies: 40 <br />sub-competencies divided into 34 moderately important and 6 naturally important <br />sub-competencies. Importantly, international schoolteachers should focus on teaching more than controlling the personal standards of the students.</p> Wang Yunsi Pornphan Verapreyagura Copyright (c) 2024 Eau Heritage Journal Social Science and Humanities (Online) 2024-02-27 2024-02-27 14 1 50 67 Makoto Marketing หลักสูตรการตลาดแบบจริงใจสไตล์ญี่ปุ่น https://so01.tci-thaijo.org/index.php/EAUHJSocSci/article/view/272470 <p>หนังสือ “Makoto Marketing หลักสูตรการตลาดแบบจริงใจสไตล์ญี่ปุ่น” เป็นหนังสือที่ได้รวบรวมแนวคิดทางการตลาดที่มาจากใจ โดยใช้คำว่า “มาโกโตะ” ที่แปลว่า ความจริงแท้ ไม่ปรุงแต่ง เป็นแนวคิดทางการตลาดที่มาจากความจริงใจและใส่ใจ กุญแจที่จะนำพาธุรกิจให้ยืนยาว อาจกล่าวได้ว่าเป็นแนวทางการทำการตลาดที่ยั่งยืน เป็นการตลาดที่จะทำให้ผู้คน รวมถึงตนเอง (ผู้ทำธุรกิจ) มีความสุข</p> Panadda Charoensak Copyright (c) 2024 Eau Heritage Journal Social Science and Humanities (Online) 2024-02-27 2024-02-27 14 1 81 83 Management, Prevention and Control of Risks of Damage That May Occur in Bagged Rice in Sea Transportation https://so01.tci-thaijo.org/index.php/EAUHJSocSci/article/view/269472 <p>Maritime transportation plays an important role in Thailand's international trade, particularly for the export of bagged rice, destined for various continents, including Africa, for which the transit time probably takes months. Consequently, the ship's master must leverage their knowledge and expertise to mitigate the potential risks of cargo damage, along with ensuring that the goods remain in pristine condition through the entirety of the sea voyage until they are discharged and delivered at the destination port. Nevertheless, maritime transport is at risk of facing inclement weather, air humidity and sea water temperature which significantly impact the integrity of the cargo. In light of these potential threats, diligent management and control are to be dedicated to prevent cargo damage through high efforts. Upon the first author's extensive experience as a former ship's master, this article aims to provide carriers with comprehensive guidelines aimed at both preventing and resolving issues that may arise in the transportation, namely, the preparation of the holds, ventilation fans and supporting materials, as well as the correct arrangement of goods that allow air to circulate evenly and ventilate properly. In addition, the vessel must do maintenance on the tools and equipment used for loading and unloading cargo to work efficiently, including making a letter of protest or make a report to protect the vessel owner in order to prevent claims from the consignee.</p> Phasan Thamparj Matthaya Yuvamit Surachai Burapanontachai Copyright (c) 2024 Eau Heritage Journal Social Science and Humanities (Online) 2024-02-27 2024-02-27 14 1 1 14