Tulachom, J. and Tresirichod, T. (2021) “MARKETING OF EDUCATION BUSINESS TO RESPOND TO THE NEEDS OF GEN Y CONSUMERS: A CASE STUDY OF SMART BRAIN FRANCHISE BUSINESS IN SA KAEO PROVINCE”, RMUTT GLOBAL BUSINESS ACCOUNTING AND FINANCE REVIEW. Pathum Thani, Thailand, 5(2), pp. 16–23. available at: https://so01.tci-thaijo.org/index.php/GBAFR/article/view/250143 (accessed: 13 September 2026).