RAKJUL, P. The cultural tourism route patterns in Muang District, Nan Province, affecting tourists’ services intention through digital marketing communication. Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University, [S. l.], v. 19, n. 2, p. 423–445, 2025. DOI: 10.14456/psruhss.2025.28. Disponível em: https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/280387. Acesso em: 27 aug. 2026.