Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University https://so01.tci-thaijo.org/index.php/GraduatePSRU <p>The Journal of Humanities and Social Sciences of Phibulsongkram Rajabhat University is a publication of the research and development institute of Phibulsongkram Rajabhat University. It considers and publishes academic articles and research articles in both Thai and English languages in the fields of education, political science, business administration, linguistics, social development, and interdisciplinary social sciences. The articles are contributed by researchers, academics, students, or practitioners in related fields from various educational institutions and organizations. The journal is published biannually, with two issues per year: Issue 1 from January to June and Issue 2 from July to December. All articles undergo evaluation by three qualified reviewers from diverse institutions, and none of the reviewers have affiliations directly related to the authors.</p> <p><a title="ISSN" href="https://portal.issn.org/api/search?search[]=MUST=allissnbis=%222985-0479%22&amp;search_id=37168682" target="_blank" rel="noopener"><strong>ISSN</strong> 2985-0479 (Print)</a><br /><a title="ISSN" href="https://portal.issn.org/api/search?search[]=MUST=allissnbis=%222985-0479%22&amp;search_id=37168682" target="_blank" rel="noopener"><strong>ISSN</strong> 2985-0487 (Online)</a><br /><strong>Start year</strong>: 2007<br /><strong>Free access</strong>: Immediate</p> en-US <p><strong>Any articles or comments appearing in the Journal of Humanities and Social Sciences, Rajabhat Phibulsongkram University, are the intellectual property of the authors, and do not necessarily reflect the views of the editorial board. Published articles are copyrighted by the Journal of Humanities and Social Sciences, Rajabhat Phibulsongkram University.</strong></p> journalhss@psru.ac.th (Dr. Nattawut Khaosaad) journalhss@psru.ac.th (Miss Panadda Kulnathon) Sat, 20 Dec 2025 00:00:00 +0700 OJS 3.3.0.8 http://blogs.law.harvard.edu/tech/rss 60 Download https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/285208 Panadda Kulnathon Copyright (c) 2025 Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University https://creativecommons.org/licenses/by-nc-nd/4.0 https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/285208 Sat, 20 Dec 2025 00:00:00 +0700 Cross-Cultural Communication through Narrative in Anime Film Texts https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/280307 <p>The purpose of the present study was to analyze anime film texts through the concepts of cross-cultural communication and film narrative. Qualitative research methodology was applied, and data collected from 9 anime films and related documents were presented in analytical description. The findings revealed 10 important issues that contribute to the successful transcendence of cultural boundaries by Japanese cultural elements embedded in anime and their influence on international audiences. Within the domain of cross-cultural communication, three principal issues were identified under general cross-cultural communication, four under time orientation, and five under Hofstede’s cultural dimensions theory. Regarding the elements of storytelling, the analysis uncovered four important issues related to character development, six related to setting, and seven pertaining to presentation style. Most of the significant findings are rooted in expressions of Japanese culture, wherein anime directors integrate Japanese traditions and domestic settings into character actions to reflect Japanese identity. Additionally, the elements of storytelling particularly characters, settings, and presentation style further enhance the distinctiveness and narrative richness of each anime film examined.</p> Pattaraporn Maneewan, Panida Jongsuksomsakul Copyright (c) 2025 Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University https://creativecommons.org/licenses/by-nc-nd/4.0 https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/280307 Sat, 20 Dec 2025 00:00:00 +0700 Economic Changes and Development Needs, ethnics’ community of Black Muser, Khob Dong village, Mon Pin Sub-district, Fang District, Chiang Mai Province https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/279481 <p>This study aimed to investigate the economic change and the needs of economic development at ethnics’ community of black Muser in Khob Dong village, Mon Pin sub-district, Fang district, Chiang Mai province. There were thirty target participants which included community leaders, community members, and related agencies. Document analysis, interviews, and focus groups were used for data collection. The results indicated the period of economic changes; economic depending upon opium and rice shifting farm, economic depending upon agriculture amidst development, and economic trend toward capitalist economy, respectively. In addition, the needs of economic development included value-added agriculture in production and marketing, water development and quantitative and qualitative water management for agriculture, allocation of arable land for security of agriculturalists, promotion of eco-tourism, and social development especially education and leadership potential. Policy recommendations for highland community economic development cover strengthening community economy, encouraging capacity building of community leaders for natural resource management, and ensuring equitable resource allocation.</p> Katesuda Sitthisuntikul, Kanitta Satienpeerakul, Nalinee Kongsubun, Pradtana Yossuck, Picharn Jinapook Copyright (c) 2025 Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University https://creativecommons.org/licenses/by-nc-nd/4.0 https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/279481 Sat, 20 Dec 2025 00:00:00 +0700 The Development of Dance Instructional Media for Lifelong Learning https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/279769 <p>This research aimed to: 1) develop a model of dance instructional media for lifelong learning, 2) examine the efficiency of the instructional media, <br />3) compare learning achievement before and after using the media, and <br />4) investigate student satisfaction with the instructional media. This study employed a research and development (R&amp;D) methodology. Instructional media (videos and posters) of folk dance content were developed based on the ADDIE Model. In the Design phase, the PCA Instructional Model (P=Parts, C=Combination, A=Application) was synthesized and utilized to design media for teaching practical skills. Its effectiveness was evaluated using a Randomized Pretest-Posttest Control Group Design. The sample consisted of 54 students majoring in Dance and Performing Arts, divided into an experimental group (n=27) and a control group (n=27).</p> <p>Research instruments included a learning achievement test, a media quality assessment form, and a satisfaction questionnaire. Data were analyzed using mean, standard deviation, and t-test. The findings revealed that. The developed instructional media had an overall quality at the highest level <br />(<img id="output" src="https://latex.codecogs.com/svg.image?\bar{x}" alt="equation" /> = 4.95, SD =0.20). The media's efficiency (E1/E2) was 90.15/85.19, which was higher than the established 80/80 criterion. The experimental group's post-test learning achievement (<img id="output" src="https://latex.codecogs.com/svg.image?\bar{x}" alt="equation" /> = 27.04) was significantly higher than their <br />pre-test score (<img id="output" src="https://latex.codecogs.com/svg.image?\bar{x}" alt="equation" /> = 13.33). Furthermore, the experimental group's post-test score was significantly higher than the control group's (<img id="output" src="https://latex.codecogs.com/svg.image?\bar{x}" alt="equation" /> = 22.52) (t(43) = 3.6, p &lt; .00083). Overall satisfaction with the instructional media was at the highest level (M = 4.78). In conclusion, the dance instructional media developed using the PCA Model within the ADDIE framework proved to be effective, fostered self-directed learning, and enhanced learning achievement. It is highly suitable as a medium for lifelong learning.</p> Jansamorn Pholboon, Monton Pholboon Copyright (c) 2025 Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University https://creativecommons.org/licenses/by-nc-nd/4.0 https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/279769 Sat, 20 Dec 2025 00:00:00 +0700 Teacher Debt Relief Network Stations: A Concrete Manifestation of the “Hold Hands and Move Forward Together” Concept for Sustainable Teacher Debt Resolution https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/281304 <p>This article aimed to examine the operational model of the "Teacher Debt Resolution Network Stations" as a mechanism embodying the "Hand-in-Hand Forward Together" initiative, which sought to sustainably resolve teachers’ debt problems. Using the Logic-based Systems Change framework, the study analyzed five key components: Input, Process, Output, Outcome, and Impact. A qualitative research methodology was employed, combining document analysis of official government records, media sources, and academic literature, with field-based experiences collected from stations across multiple regions in Thailand.</p> <p>The findings indicated that the network stations effectively served as integrative mechanisms among various stakeholders, resulting in teachers maintaining sufficient net income, reducing bankruptcy-related cases, and achieving sustainable improvements in financial behavior. Simultaneously, the process fostered social capital and a culture of collaboration at the local level. Key lessons learned emphasized the role of local leadership, the importance of robust monitoring systems, and the institutionalization of the "peer-to-peer" support approach within the public education system. Policy recommendations included formalizing the network stations as permanent collaborative mechanisms, developing local financial mentoring networks, and establishing systematic financial education for teachers.</p> Polpipat Wattanasettanukul Copyright (c) 2025 Humanities and Social Sciences Journal of Pibulsongkram Rajabhat University https://creativecommons.org/licenses/by-nc-nd/4.0 https://so01.tci-thaijo.org/index.php/GraduatePSRU/article/view/281304 Sat, 20 Dec 2025 00:00:00 +0700