Journal of the Academic Sustainable Development

The Relationship Between Market Mix and the Decision to Use the Services of The Bank for Agriculture and Agricultural Cooperatives in the Western Region

2021-12-31T14:52:05+07:00

This research aimed to study: level of service decision, relationship between personal characteristics and service decision and relationship Between marketing mix factors and service decisions of the Bank for Agriculture and Agricultural Cooperatives in the Western Region. The sample group used in the research was 400 customers who came to the Bank for Agriculture and Agricultural Cooperatives in the western region from 8 provinces. Data were treated and analyzed by using descriptive and Inferential Statistics methods, which were percentage, mean, standard deviation, Chi-square test and Multiple Linear Regression Analysis. The results were as follows: 1) The decision to use the services of the Bank for Agriculture and Agricultural Cooperatives in the Western Region was at a high level. 2) Overall, it was related to the decision to use the services of the Bank for Agriculture and Agricultural Cooperatives in the western region, namely the level of vocational education and the service decision. Were statistically significant at the 0.001 level and average monthly income Correlated with the service decision with statistical significance at the level of 0.01 3) marketing mix factor, product aspect, price aspect, distribution channel Marketing promotion and physical characteristics There was a causal relationship with the service decision of the Bank for Agriculture and Agricultural Cooperatives in the Western Region statistically significant at the 0.001 level.

Development oDevelopment of Verbal Communication Skills Using Ultimate Werewolf Board Game in the Thai Language 1 (T 21101) class for Matthayom 1 Students in Klangdong Poonna Vitthaya School, Pak Chong, Nakhon Ratchasimaf Verbal Communication Skills Using Ultimate Werewolf Board Game in the Thai Language 1 (T 21101) class for Matthayom 1 Students in Klangdong Poonna Vitthaya School, Pak Chong, Nakhon Ratchasima

2021-12-31T14:52:06+07:00

This research aims to compare pre-activity and post-activity verbal communication skills of Matthayom 1 students by using Ultimate Werewolf board game to evaluate their performance in the Thai Language 1 (T 21101) class, and to study the post-activity satisfaction level of the students. Research samples consist of 33 Matthayom 1 students in Klangdong Poonna Vitthaya School, Pak Chong, Nakhon Ratchasima, attending the second semester of the 2020 academic year. Research tools consist of learning activity plans, verbal communication skills test, academic performance test, and learning satisfaction test. Statistical analysis consists of mean and standard deviation. Study results revealed that: 1) After attending the Thai Language 1 (T 21101) class, students performed better in terms of verbal communication. 2) After attending the Thai Language 1 (T 21101) class, students have better academic performance. 3) Overall, students are satisfied with activities which applied Ultimate Werewolf board game. Their satisfaction was at highest level, with the mean of 4.58, and the standard deviation of 0.46, respectively.

A Study of State and Problems on Educational Resource Management of Educational Institutions under Sing Buri Primary Educational Service Area Office

2022-01-02T08:50:18+07:00

This research aims to study the state and problems towards educational resource management of educational institutions under Sing Buri Primary Educational Service Area Office and to compare administration state and educational resources of educational institutions under Sing Buri Primary Educational Service Area Office. The sample group used in the research included 109 executives and 148 teachers totaling 257 participants. The research instrument for data collection included a questionnaire on state and problems on educational resource management. Statistics for data analysis included average, standard deviation, t-test and One-Way ANOVA. Results revealed that: 1) At the operational level, educational resource management of educational institutions under Sing Buri Primary Educational Service Area Office was in general at a high level, and the state and problems towards educational resource management of educational institutions under Sing Buri Primary Educational Service Area Office was overall at a low level. 2) The state of educational resource management of educational institutions under Sing Buri Primary Educational Service Area Office was indifferent across genders and positions at the statistically significant level of .05, and also the state of educational resource management of educational institutions under Sing Buri Primary Educational Service Area Office was indifferent across work experience and school sizes.

Logo Development and Branding of Community Products: A Case Study of Fermented Fish Chili Paste Products, Nam Song Sub-district, Phayuha Khiri District Nakhon Sawan Province

2022-01-02T08:51:04+07:00

This research aims to develop a logo and build a brand of fermented fish chili paste products for Nam Song Sub-district community, Phayuha Khiri District Nakhon Sawan Province and to understand satisfaction from entrepreneurs and customers of fermented fish chili paste products towards the logo and branding of Nam Song Sub-district community, Phayuha Khiri District Nakhon Sawan Province. The sample group included 9 entrepreneurs of fermented fish chili paste products and 50 purchasers. Research instruments to collect data were a questionnaire and satisfaction survey. Resulting of this research revealed that: 1) Regarding to logo development and branding of fermented fish chili paste products for Nam Song Sub-district community, Phayuha Khiri District Nakhon Sawan Province, entrepreneurs wanted a new-pattern logo with its own identity as much as possible, as the graphics that were patterned with three dimensional “Phrik Nam Song” (Nam Song Chili) were outstanding, beautiful and eye-catching which represented simplicity and spiciness. This expressed deliciousness of the community’s fermented fish chili paste. 2) Entrepreneurs and customers had the highest level of satisfaction towards the logo and branding of community products.

Development of Basic Thai Language Skills by the Provision of Brain-based Learning Experience for Early Childhood

2022-01-02T08:48:21+07:00

This research aims to compare basicThai language skills before and after provision of bran-based learning experience for early childhood and to study the satisfaction of early childhood children towards the provision of brain-based learning experience. The sample group included 30 students of Kindergarten Level 1/1 class, Ban Kaeng Suea Ten Community School, Phatthana Nikhom District, Lop Buri Province enrolled in 2nd semester of academic year 2018. This sample group was obtained from simple random sampling. The statistics used to analyze the data were average and standard deviation. Results revealed that: 1) Students had speaking skills and listening skills after provision of brain-based learning experience were higher than before the provision of the learning experience at the significant level of .05. 2) Overall, students were satisfied with the provision of brain-based learning experience at a high level

Book Review: Teaching Social Studies Today

2022-01-02T08:54:57+07:00

หนังสือ Teaching Social Studies Today เขียนโดย Sara Shoob (M.Ed.) ปัจจุบัน สอนอยู่ครูก่อนวัยเรียนใน Graduate School of Education ที่ George Mason University เธอมีประสบการณ์ด้านการศึกษามากกว่า 35 ปี ทั้งการสอน การบริหาร การพัฒนาวิชาชีพ และการเขียนหลักสูตร ก่อนหน้านี้เป็นประธานของ Curriculum Task Force ที่เขียน The K-4 National History Standards ของสหรัฐอเมริกา และผู้เขียนร่วมอีกคนคือ Cynthia Stout (Ph.D.) เธอมีประสบการณ์การสอนในระดับมัธยมศึกษาทั้งในต่างประเทศและในสหรัฐอเมริกามากกว่า 21 ปี ปัจจุบันเธอทำงานตำแหน่ง Acting executive director ที่ The National Council for History Education เขียนหนังสือเล่มนี้ เขียนเพื่อเป็นแหล่งข้อมูล ที่นำเสนอ กลยุทธ์การศึกษาที่ดีบนพื้นฐานของการวิจัยที่มั่นคงและวิธีการที่ได้รับการพิสูจน์แล้ว หนังสือเล่มนี้ช่วยให้ครูมีแนวทางปฏิบัติที่ดีที่สุดในการสอนสังคมศึกษาที่สามารถนำไปใช้ในห้องเรียนได้ทันที เขียนโดยผู้เชี่ยวชาญด้านสังคมศึกษาสองคนที่มีประสบการณ์ในห้องเรียนรวมกันมากกว่า 60 ปี แหล่งข้อมูลนี้ออกแบบมาสำหรับทุกคนที่สนใจทฤษฎีการศึกษาในปัจจุบันและแนวปฏิบัติที่ดีที่สุด หนังสือเล่มนี้เต็มไปด้วยวิธีการและเทคนิคการสอนที่หลากหลาย ทฤษฎีที่อิงการวิจัยที่ทันสมัย และการประยุกต์ใช้ในทางปฏิบัติ หนังสือเล่มนี้เหมาะสำหรับครูมือใหม่และมีประสบการณ์ แหล่งข้อมูลนี้สอดคล้องกับ Interdisciplinary Themes จาก Partnership for 21^st Century Skills