@article{ครุธา_คำสะอาด_2018, title={Cultural Tourism Development Strategy of Phuchaosamingprai Community in Samutprakarn Province to be the Cultural Tourism Area}, volume={10}, url={https://so01.tci-thaijo.org/index.php/bahcuojs/article/view/162278}, abstractNote={<p>The purposes of this research were: 1) to study situations and needs of cultural<br>tourism of Puchaosamingprai community. 2) to develop the strategies of cultural tourism<br>development strategies of Puchaosamingprai community. The methodology of this research<br>were mixed of policy research and Ethnographic Delphi Futures Research. The data were<br>collected by in-depth interview form eighteen informants and twenty experts assessed the<br>importance and appropriateness of strategies, tactics, goals and procedures. The results<br>showed as following: (1) situation and need of tourism for Puchaosamingprai community<br>had tourist area could develop for cultural tourism by supporting community community<br>participation for development. results showed as following: 1) situation and need of tourism<br>for Puchaosamingprai community had tourist area could develop for cultural tourism by<br>supporting community community participation for development. 2) Cultural Tourism<br>Development Strategy of Phuchaosamingprai Community in Samutprakarn Province through<br>the vision was to promote cultural tourism area of Puchaosamingprai community by<br>community participation. There were three strategies, consisting of: 1) improve and<br>develop tourist area in the community. Both in architecture, culture and life of community.<br>2) to support community stakeholder by communities participation for cultural tourism<br>development. 3) to develop marketing strategies and publicity to attract both domestic and<br>foreign tourists to attention to tourism in the community. The strategies based on expert<br>evaluation found that the strategies are appropriate.</p>}, number={2}, journal={Business Review Journal}, author={ครุธา นันทวุฒิ and คำสะอาด สันติภาพ}, year={2018}, month={Dec.}, pages={143–156} }