THONGMEE, S.; JAROENWISAN, K. The Analysis of MICE Components, Marketing Mix, and Measure the Success of Thai MICE Industry. Business Administration and Management Journal Review, [S. l.], v. 14, n. 1, p. 145–161, 2022. Disponível em: https://so01.tci-thaijo.org/index.php/bahcuojs/article/view/245392. Acesso em: 16 sep. 2026.