SINRAT, S.; BOONRAKSA , N.; UDOMSUB, R. Influencing Factors on the Success of New Product Development in Supply Chain of Home Appliances Industry. Business Administration and Management Journal Review, [S. l.], v. 14, n. 1, p. 477–493, 2022. Disponível em: https://so01.tci-thaijo.org/index.php/bahcuojs/article/view/253294. Acesso em: 16 sep. 2026.