https://so01.tci-thaijo.org/index.php/crrugds_ejournal/issue/feedGraduate School Journal Chiang Rai Rajabhat University2025-08-07T11:39:22+07:00ผศ.ดร.ประภาพรรณ ไชยานนท์prapaphun_chaiyanont@yahoo.comOpen Journal Systems<p><strong>"วารสารบัณฑิตศึกษา มหาวิทยาลัยราชภัฏเชียงราย"</strong> <strong>"Graduate School Journal Chiang Rai Rajabhat University"</strong> จัดทำขึ้นเพื่อเป็นสื่อกลางในการเผยแพร่บทความวิชาการ และบทความวิจัย ทางด้านสาขาครุศาสตร์ ศึกษาศาสตร์ จิตวิทยา สังคมวิทยา ศิลปศาสตร์ และสาขาอื่นที่เกี่ยวข้อง<strong> มีวาระการออกเป็นราย 6 เดือน</strong> โดยออกปีละ 2 ฉบับ ได้แก่ ฉบับที่ 1 (ประจำเดือนมกราคม-มิถุนายน) และฉบับที่ 2 (ประจำเดือนกรกฎาคม-ธันวาคม) ซึ่งได้เปลี่ยนแปลงวาระการออก และจัดทำเฉพาะรูปแบบอิเล็กทรอนิกส์ ตั้งแต่วารสารฯ ปีที่ 17 ฉบับที่ 1 (ประจำเดือนมกราคม-มิถุนายน 2567) เป็นต้นไป ทั้งนี้ บทความที่ตีพิมพ์ใน<strong><em>วารสารฉบับนี้ได้ผ่านการพิจารณาจากผู้ทรงคุณวุฒิ (Peer Review) จำนวน 3 ท่านแล้ว</em></strong> โดยผู้เขียนบทความและผู้ทรงคุณวุฒิจะไม่ถูกเปิดเผย (Double-blind Peer review) ทัศนะและข้อคิดเห็นของบทความที่ปรากฎในวารสารฉบับนี้เป็นของผู้เขียนแต่ละท่าน ไม่ถือว่าเป็นทัศนะและความรับผิดชอบของกองบรรณาธิการ</p> <p> </p> <p><strong>ISSN 3027-7884 (Online)</strong></p> <p> </p> <p><strong>ภาษาที่พิมพ์ : ภาษาไทย ภาษาอังกฤษ และภาษาจีน</strong></p> <p><strong>กำหนดออกปีละ 2 ฉบับ (มกราคม-มิถุนายน และกรกฎาคม-ธันวาคม)</strong></p>https://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/272804The Relationship Between Budget Management and School Administration Effectiveness under Phayao Primary Educational Service Area Office 12024-03-10T16:07:12+07:00Nipit Wiangkhamnipit-07032@hotmail.co.thSopa Umnuayrat111@gmail.com<p> The objectives of this research are 1) to study the budget management under the Phayao Primary Educational Service Area Office 1; 2) to study the school administration effectiveness under Phayao Primary Educational Service Area Office 1; and 3) to study the relationship between budget management and school administration effectiveness under Phayao Primary Educational Service Area 1. The 242 samples were selected by using a completed table (programmed table) of Krejcie and Morgan to find the stratified random sampling and the proportion of the samples. The tools used in this research were five-level questionnaires. The statistics of data analysis consist of percentage, average (mean), standard deviation, and Pearson’s “Coefficient Analysis.” The results of the research find that 1) the level of budget management under the Phayao Primary Educational Service Area Office 1 is at a good level, 2) overall, the levels of school administration effectiveness under Phayao Primary Educational Service Area Office 1 are satisfactory, and 3) the positive relationship between budget management and school administration effectiveness under Phayao Primary Educational Service Area 1 is at .01</p>2025-07-14T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat Universityhttps://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/272179The Development of Learning Experiences by Using Educational Games with Natural Objects to Stimulate Basic Mathematics Skills for Preschool Children2024-02-06T14:52:46+07:00Manlika Jitkhamsayhi.manlika21568@gmail.comWilaiphorn Witchayawat111@gmail.com<p> The objectives of the research were 1) to develop a learning experience by using educational games with natural objects to stimulate basic mathematics skills for preschool children and 2) to compare basic mathematics skills between pre- and post-usage of a learning experience by using educational games with natural objects. The population was 34 preschool students in the second semester of the academic year 2023, Anubanphusang (bandonton) school, Phu Sang District, Phayao. The instruments were experience plans and skills achievement tests. The data were analyzed by mean, standard deviation, and t-test dependent.</p> <p> The results found that 1) the evaluation of the components' experience plans on correctness and suitability had a mean between 4.5 – 4.87 at a high level. 2) Basic mathematics skills of preschool children after implementing a learning experience by using educational games with natural objects were higher statistically at a significant level of .05.</p>2025-08-07T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat Universityhttps://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/270582Solutions of English Language Teaching and Learning Management Problems for Border Patrol Police Schools in Bueng Kan Province2025-08-07T11:39:22+07:00Chatchanok Hengsukoekasak.he@udru.ac.th<p> The current study is qualitative research. It is aimed to examine the solution of teaching and learning management problems for primary students in Boarder Patrol Police Schools in Bueng Kan province. The population and target groups were 35 school administrators, teachers, and educational committee and data was collected from the target groups as follows; used the process of organizing a forum for small group discussion (Focus group) from stakeholders and main groups with qualified experts in teaching and learning to jointly consider finding solutions to solve problems in teaching and learning English. Helping with the participation process of teachers/instructors and school administrators by bringing together issues that are appropriate for problem solving using brainstorming methods by experts with expertise in teaching and learning management and teaching. English subject Qualitative data obtained from group discussions were analyzed using content analysis, including various suggestions, and then presented descriptively for discussion of the results.</p> <p> The results found that, the solutions to the problem include 1) developing curricula in collaboration with higher education institutions with local universities as mentors, 2) developing teachers and designing teaching and learning managements, prepare an action plan for developing teachers in the 21st century with modern teaching techniques and styles, 3) coordinate with schools in nearby areas to integrate lesson plans, teaching aids, and workshops for teacher development to students, and 4) driving the professional learning community for English teachers under the affiliation and outside the affiliation or network schools and co-developing schools by using the PLC process, English teachers with a participatory process.</p>2025-08-07T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat Universityhttps://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/272108The Objective and Content of Lullabies: A Cross-Subcultural Study in Thailand2024-02-02T12:51:27+07:00Jarin Boonsuchatbjarin@kku.ac.thNit Bunga-mongkon111@gmail.comSurapon Nesusin111@gmail.com<p> The objectives of research study titled “The Objective and Content of Lullabies: A Cross-Subcultural Study in Thailand” were: 1) to synthesize major goal of lullabies in the North, Central, Northeast, and South Regions of Thailand, 2) to synthesize content of lullabies in the North, Central, Northeast, and South Regions of Thailand, 3) to compare lullabies in the North, Central, Northeast, and South Regions of Thailand, 4) to study components of lullabies in the North, Central, Northeast or Esan, and South Regions of Thailand affecting children’s development, and 5) to study components of lullabies in the North, Central, Esan, and South Regions of Thailand affecting children’s behavior modification. This research was Qualitative Research. </p> <p> </p> <p> The research findings were as follows:</p> <ol> <li>The lullaby was a local culture reflecting local people’s belief and value, aimed to lull or sooth their children for being joyful, calm, warm, and safe. So, children would sleep quickly.</li> <li>The content of lullaby reflected social situation, custom, tradition, and culture, livelihood, belief, value, and occupation characteristic of people in society of each region. </li> <li>The lullaby was villagers’ literature aimed to sooth their children. Every region was composed of different pattern, content, lyric, and melody being unique in one’s region differently.</li> <li>The component of lullaby was able to sooth children for being warm as well as inculcated both of culture and ethic being hidden in lullaby by using simple language and content expressing one’s concern. Consequently, children would have soft and tender mind as well as cheerful and gentle mood based on both of tender melody and lyric like talking with them while sleeping.</li> <li>The lullaby in the North, Central, Esan, and South Region affected children’s behavior modification since they could hear and know they have someone living nearby throughout the time. So, they would feel warm and safe without being frightened or crying. Being awakened, Being awakened, they would be joyful without being tempered. As a result, lullaby would be able to stimulate children’s development in learning. In the meanwhile, children’s emotional development could be helpful in their physical development, intellectual development, and social development. Since the lullaby was a media for creating both of relationship between singer and listener and family warmness, and reflecting social situation as well as livelihood of people in the locality through lullaby. </li> </ol>2025-08-07T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat Universityhttps://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/244470Factors Influencing the Intention to Use Online Streaming Businesses in Chiang Rai Province2021-05-11T12:05:47+07:00Natthawut Wutthipongpaiboonyaknoi_749@hotmail.comRachchanon Yamsrirachchanon.yam@crru.ac.th<p> This research aimed to 1) study opinions regarding service expectation, service quality, perceived service value, and intention to use online streaming business platforms among customers in Chiang Rai Province; and 2) study factors affecting customers intention to use online streaming business platforms. The sample consisted of 385 customers using online streaming business applications residing in Chiang Rai Province. An online questionnaire was used to collect data, and the data was analyzed using percentages, means, and standard deviations. Stepwise multiple regression analysis was used to test the results.</p> <p> The results revealed that 1) overall opinions regarding service quality were moderate (𝑥 = 3.35). Service expectation (𝑥 = 3.51), perceived service value (𝑥 = 3.82), and intention to use (𝑥 = 3.77) were all at a high level. 2) Service expectation, service quality, and perceived service value had a direct and positive influence on service intention. The online streaming business platform of customers in Chiang Rai Province has a statistically significant predictive power of 47.0 percent at the .01 level. The study results are useful for entrepreneurs who can use them to develop effective service strategies that lead to customer satisfaction and service intentions.</p>2025-08-07T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat Universityhttps://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/271923Development of High-order Thinking Skills with Inquiry-based Learning Science Activities for Grade 10 Students 2024-01-24T15:38:54+07:00Suphasikant Lobbumrungsuphasikant.l@pnru.ac.th<p> The science and technology education to enhance knowledge and understanding required the scientific processes. It emphasized on systematic problem-solving, analytical thinking, creative thinking, and instructional management that aligns with the educational curriculum's quality development. Researchers conducted the inquiry-based learning science activities to foster advanced thinking skills of grade 10 students. The objectives were 1) to develop a set of inquiry-based learning science activities, 2) to enhance higher-order thinking skills through a set of inquiry-based learning science activities, and 3) to assess students’ satisfaction towards a set of inquiry-based learning science activities. The research sample were 47 students studying in Science-Mathematics major in the consecutive academic years of 1/2022. Descriptive and inferential statistics were employed for data analysis. The research findings revealed that: 1) The average quality of the instructional plan was 4.96, indicating the highest level of appropriateness. 2) Students engaging in the inquiry-based learning science activities demonstrated significantly higher post-learning thinking skills compared to pre-learning abilities at a significance level of .01. 3) Overall, students expressed the highest level of satisfaction with the science learning activities implemented.</p>2025-08-26T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat Universityhttps://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/275294Structural Equation Model of Marketing Strategies that Affect Brand Value of Fine Dining Restaurants in Bangkok2024-10-24T13:29:17+07:00Juthamat Ungsomjuthamat_01@hotmail.com<p> A structural equation model of marketing strategies that affect the brand value of fine dining restaurants in Bangkok. The objectives are to study the level of brand value of fine dining restaurants in the perspective of restaurant consumers in Bangkok and to develop a structural equation model of marketing strategies affecting the brand value of fine dining restaurants in Bangkok. The sample group used in this research was 400 fine dining restaurant consumers in Bangkok using the convenient sampling method. The statistics used for data analysis were descriptive statistics, including mean and standard deviation, and inferential statistics, including t-test, one-way variance, and multiple regression equation analysis, confirmatory factor analysis (CFA), and structural equation analysis (SEM). The results of the research found that the level of brand value of fine dining restaurants in the perspective of restaurant consumers in Bangkok, overall marketing strategies were at a high level.</p> <p> The research results also found that marketing strategies have a direct influence on consumers' willingness to pay for premium products in fine dining restaurants, which results in the brand value of fine dining restaurants. Consumers' willingness to pay for premium products has a direct influence on the brand value of fine dining restaurants. The structural equation model of marketing strategies affecting the brand value of fine dining restaurants in Bangkok is consistent with the empirical data, with an index value of The Chi-square probability level (CMIN/p) was 0.45, the relative Chi-square value (CMIN/df) was 1.01, the Goodness-of-Fit Index (GFI) was 0.96, the Root Mean Square Error of Approximation (RMSEA) was 0.01, the Goodness-of-Fit Index (AGFI) was 0.94, the Comparative Fit Index (CFI) was 1.00, the National Fit Index (NFI) was 0.99.</p>2025-08-27T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat Universityhttps://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/275749An Analysis of Inflectional Morpheme Errors using IMs Test with Chiang Rai Rajabhat University Students 2024-08-10T21:59:36+07:00Roth Tara648853005@crru.ac.thSimmee Oupra111@gmail.comSomlak Liangprayoon111@gmail.com<p> The research, A Study of Inflectional Morpheme Errors using IMs Test with Chiang Rai Rajabhat University Students, has two main objectives which are to analyze IMs errors used by CRRU English Major students; and to identify the errors in using IMs as perceived by Chiang Rai Rajabhat University English Major students. The sample group of this study was 31 volunteer students, who enrolled in the academic year 2023, and have not enrolled in any linguistic courses related to the concepts of IMs. There were two instruments used in this study: the IMs test which consisted of 40 multiple-choice questions, and 40 sentence correction questions, including structured interview. The Descriptive statistic and content analysis were used to analyze the data collected.</p> <p> The results of the study revealed the total percentage score of volunteer students from both the multiple choice and sentence corrections tests which has the average range from below 49% to 59%. The volunteer students with the highest score are 58.57%, whereas the lowest scored 13.75%. Upon considering each test, volunteer students scored the multiple-choice questions test higher than that of the sentence correction test which is 92.5% and 40% respectively. The data from the interview illustrated that the IMs types that students struggled most during the test were Third person singular verb, past participle verb, plural noun, present participle, and past simple.</p>2025-08-27T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat Universityhttps://so01.tci-thaijo.org/index.php/crrugds_ejournal/article/view/270614Comparative Analysis of Male Homosociality in Eastern and Western Literature: Examining D. H. Lawrence's “Women in Love” and Yukio Mishima's “Patriotism”2023-11-15T13:59:37+07:00Kanok-on Tangjitcharoenkitkanokon.ta@spu.ac.th<p> This article is going to make a comparative analysis of the values of male homosociality in D. H. Lawrence’s “Women in Love” and Yuko Mishima’s “Patriotism”, investigating what it signifies through the interactions between male protagonist and other men based on different cultures and historical backgrounds of eastern and western. The study also delves into homosexuality, which is naturally engaged when male characters form strong ties, and also looks at the role of women and religious influences on the institutionality of the male-male realm. The comparison reveals that male homosociality in eastern culture and western culture are ironically exposed. In eastern culture, it did not segregate females, clinging to the strong taboo of Confucianism that males and females are human fertilities. However, in this strong taboo system, male homosociality seems to be tighter — leveraging to homosexuality implication. Conversely, male homosociality is allowed on the surface of western society, which provides a vibrant environment for men to coexist while separating women into a separate area. Nonetheless, it demonstrates how male homosociality is only acknowledged on the superficial level. Male homosexuality is dissolved; no hint is found in the text. In conclusion, it is an intriguing point of view to perceive irony in two distinct works from different parts of the world.</p>2025-08-07T00:00:00+07:00Copyright (c) 2025 Chiang Rai Rajabhat University