Jinnupong, P. (2022) “The Influence of Brand Personality, Consumer’s Purchase Intention, and Attitude toward Brand on Brand Loyalty in Multi-Level Direct Sales”, Economics and Business Administration Journal Thaksin University. Songkhla, Thailand, 14(3), pp. 159–172. Available at: https://so01.tci-thaijo.org/index.php/ecbatsu/article/view/249166 (Accessed: 26 April 2024).