Yamee, K., C. Siribowonphitak, and A. pokesawad. “Motivation and Branding Influencing Behavioral Intentions of Wellness Tourism in Maha Sarakham Province”. Chophayom Journal, vol. 34, no. 1, Apr. 2023, pp. 136-58, https://so01.tci-thaijo.org/index.php/ejChophayom/article/view/264158.