วารสารนักบริหาร (EXECUTIVE JOURNAL)

The Executive Journal is an academic journal operated by Bangkok University, has been publishing articles incessantly since 1980, and currently ranked in the first group (Group 1) of the Thai-Journal Citation Index Centre (TCI) and ASEAN Citation Index (ACI).  The scope extends to cover the publication of conceptual and research papers in social science, humanities, and related interdisciplinary fields, produced by faculty members, students, and interested public.  The paper to be published in the Journal has to reflect theoretical concepts and viewpoints generated from valuable experiences, document synthesis, or research studies.  It has to propose innovative theoretical concepts together with crystallized conceptual model, so that further research will be enhanced for advanced studies.

ISSN : 2651-0960 (Online)

Please kindly contact Executive Journal by a designated email

2020-03-18

Dear Author,

          According to an outbreak of COVID-19 pandemic, Bangkok University has temporarily closed from March 17th and onward until there is a change. Please kindly be informed and advised that the authors can contact Executive Journal via E-mail:  areerat.su@bu.ac.th.

Vol. 40 No. 2 (2020): July - December

Published: 2020-12-17

Influence of Quality of Work Life, Job Satisfaction and Organizational Commitment on Employee Retention at Showrooms and Car Service Centers in the Northeast

Piyakanit Chotivanich, Irada Phorncharoen, Nalinee Thongprasert, Kittima Cheungsuvadee, Pranorm Kumpha, Anothai Harasarn

81-94

Commercial Product Naming Practice in Thai Airline Business: An Examination of Language Choice and Names Used

Narudh Cheramakara, Jiraporn Kerdchoochuen, Sarawut Jangjaidee, Sucharat Sasibhadhnawong

95-107

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Indexed in tci