KAITKANARAT, S.; KESAPRAKORN, P.; KOMOLSEVIN, R.; PUNNAHITANOND, R. Goods to Good: Effect of Thai Consumers’ Awareness of Corporate Social Innovation (CSI) on the Innovation Adoption Factors, Predictors of Behavioral Intention, and Brand Purchase Intention. Executive Journal, [S. l.], v. 40, n. 2, p. 3–18, 2020. Disponível em: https://so01.tci-thaijo.org/index.php/executivejournal/article/view/243247. Acesso em: 16 sep. 2026.