Suengkamolpisut , W. and Sukustit, P. 2025. Unlocking Potential Through Upskilling: Motivators and Barriers Among Professional Support Staff in Higher Education. Human Behavior, Development and Society. 26, 3 (Nov. 2025), 529–542. DOI:https://doi.org/10.62370/hbds.v26i3.281764.