S. Sritongmas and C. Srisakun, “INTEGRATED MANAGEMENT STRATEGY BASED ON MCKINSEY’S CONCEPTUAL THAT AFFECT ON THAI HOMESTAY CERTIFICATION: A CASE STUDY OF KOH KERD HOMESTAY, PHRA NAKHON SI AYUTTHAYA PROVINCE”, Dusit Thani College J, vol. 15, no. 1, pp. 152–164, Apr. 2021.