Relationship between Uses of Social Media and Media Literacy of Teenage of Chiang Rai Province

Abstract

The objectives of this research are to study the uses of social media, the media literacy skills, and relationship between the uses of social media and the media literacy skills of teenage of Chiang Rai Province. 400 samples attending the teenage located in Chiang Rai Province were selected Simple Random Sampling. Questionnaire was used as a research tool for gathering data. Content validity of questionnaire was examined by 3 content experts.  Cronbach’s alpha was also applied in a pre-test stage to measure the reliability of the research instrument. The alpha coefficient for all items was .87. Descriptive statistic was analyzed research data and Pearson’s correlation was tested hypothesis.

            Finding: Teenage of Chiang Rai Province used Facebook, YouTube and Instagram in high levels, media literacy skills in moderate level. In term of the relationship between the uses of social media and media literacy skills found that related at level of statistical significance of .05.