The Relationship between Gender Role and Communicative Strategy Driving for Water Resource Management of Community in Chiang Rai Province, Thailand

Main Article Content

Sermsiri Nindum
Chaiyong Nasomsung

Abstract

This research aimed to study the gender role of stakeholders with the communicative strategy driving for water resource management of community in Chiang Rai Province, Thailand. The study was used qualitative research method and data was collected by in-depth interviews, focus group and participatory observation. The study indicated that there were 5 communicative strategies driving for water resource management of community in Chiang Rai Province as follows: 1) Organizing community forum to convey knowledge of the local intellects 2) The strategy called “Phor Sorn Look Poo Sorn Larn” (Father Teaches Children Grandfather Teaches Grandchildren) 3) The use of religious beliefs and rituals 4) The use of social measures or community regulations and 5) Preparation of the local curriculum. In conclusion, it was found that the role of male and female in driving the strategy for water resource management and conservation of community was domesticated by strategies. If the strategies focused on the leadership to provide knowledge and understanding of the principles, techniques and solutions, they would be driven by male. While the role of creating alignments and creative activities to stimulate or regulatory measures to community strictly, it would be the role of women in the community.

Article Details

Section
Research Article
Author Biographies

Sermsiri Nindum

Ph.D. in Communication Arts, Chulalongkorn University (2007). A lecturer of Faculty of Management Science, Chiang Rai Rajabhat University, Thailand

Chaiyong Nasomsung

Professional Level Teachers, Ban Muang Chum School, Wiangchai, Thailand