RESEARCH ON THE DESIGN METHOD OF CULTURAL AND CREATIVE PRODUCTS IN ZHUSHA TRADITIONAL VILLAGES BASED ON IMAGE TRANSFORMATION
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This study takes the Zhusha traditional village in Xiushui County, Jiujiang City, Jiangxi Province to discuss the application of image transformation as an important means in the design of cultural and creative products. The main purpose of this study is to comprehensively analyze the distinct characteristics and aspects of the regional culture of Xiushui Zhusha traditional village. Then, the relevant cultural elements are identified and extracted based on these distinct features. The questionnaire survey was used to investigate the needs of tourists and villagers. This will provide a theoretical basis for the innovative design of cultural and creative products containing the unique regional cultural attributes of the Xiushui Zhusha traditional village. Moreover, the design method and the design process are summarized in this process. Expert evaluation was conducted on the cultural and creative products of Zhusha traditional village with regional cultural characteristics. Establish a promotion platform to enhance the tourism image and influence of Zhusha traditional village. Ultimately, promote local economic development and increase the income of local agricultural communities.
The research results are as follows: the cultural symbols of Zhusha traditional village have profound cultural and historical significance, are a powerful sign of community identification and inheritance; image transformation, as a general and effective design method, promotes the reinterpretation and reproduction of cultural symbols in contemporary context; design ideas and suggestions have been proposed to guide the future design of cultural creative products, emphasize the importance of protecting and promoting the cultural heritage of Zhusha traditional village, and adapt to the changing consumer preferences. This study helps to better understand the role of image transformation in the design of cultural and creative products, and to promote the preservation and revitalization of traditional village culture in the rapidly changing world.
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เนื้อหาและข้อมูลในบทความที่ลงตีพิมพ์ในวารสารศิลป์ปริทัศน์ ถือเป็นข้อคิดเห็นและความรับผิดชอบของผู้เขียนบทความโดยตรง ซึ่งกองบรรณาธิการวารสารไม่จำเป็นต้องเห็นด้วย หรือร่วมรับผิดชอบใดๆ
บทความ ข้อมูล เนื้อหา รูปภาพ ฯลฯ ที่ได้รับการตีพิมพ์ในวารสารศิลป์ปริทัศน์ถือเป็นลิขสิทธิ์ของวารสารศิลป์ปริทัศน์
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