An Analysis of Success and Popularity of Thai Boys Love Series among Chinese Fans
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Abstract
The Thai Boys Love series has gained popularity since the 2010s, notably in China. Chinese fans have demonstrated their ability to popularize the Thai Boys Love series by translating and reediting the material, viewing the related content. This research aims to examine the success and popularity of the Thai Boys Love series among Chinese fans, and to analyze Chinese fandom and fan economy. In terms of methodology, this research used two qualitative methods that included textual analysis on the text of two series, I Told Sunset About You and KinnPorsche the Series, and focus group discussions with two groups of 8 to 9 participants aged between 16 and 26. The investigation has revealed the significance of the series' settings, Chinese elements, and the plot's color and tone settings. Moreover, the most significant elements influencing their choices are gorgeous scenery and attractive story settings. Based on the discussion, there are several suggestions for both Thai media producers and the Thai creative industry stakeholders.
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