Exporting Analysis of the Small and Medium Enterprises (SMEs) in the Mukdahan Special Economic Zone

Authors

  • Wanwisa Thamwicha Financial and Banking Major, Nakhonratchasima Rajabhat University
  • Kanokporn Chaiprasit Department of International Business Administration, Rajamangala University of Technology Thanyaburi (RMUTT)

Keywords:

Exporting, Mukdahan, SMEs, AEC

Abstract

This study aims to analyze the export investment of the Small and Medium Enterprises (SMEs) in Mukdahan Special Economic Zone. The Qualitative research was conducted by employing content analysis from related literature such as journal, research article and other academic documents. To gain in-depth insights, interviews with the SMEs exporters in Mukdahan special economic zone were also conducted. Descriptive analysis was used to analyze the responses from the interviews.

The research results revealed that Mukdahan special economic zone had a high trading potential with People's Democratic Republic of Lao (the PDR). The SMEs in this area were domestic exporters who exported goods to neighbor countries, particularly the PDR. Concurrently, the SMEs in the PDR also order goods from the SMEs in Mukdahan province. This context motivated the SMEs in the Mukdahan special economic zone to adopt themselves to respond to the environmental trading changes in terms of developing the accession of each business operating stage. This practice may lead to successful business deals in terms of the continuous increase of export values in the future.

References

Kotler, P. (2001). Strategies for high market-share companies. Harvard Business Review, 53(6).

Leelajutra, P. (2010). Strategies to enter the international market of the small and mediumenterprise (SMEs). Retrieved from http://www.bu.ac.th/knowledgecenter/executive_jouinal/30_2aw4.pdf

Malburg, C. (2000). Competing on costs. Industry Week. 249 (17). 12.

McGahan, A. (2004). How industries evolve: principles for achieving and sustaining superior

performance.Harvard Business School Press. Retrieved from https://www.questia.com/library/journal/1P3-896004861/how-industries-evolve-principles-for-achieving-and

McGahan, A. (2004). How industries change. Harvard Business Review. 82(10). pp. 86-94.

Summary report of the potential of the border area and special economic zone of Thailand - Laos -Vietnam (Mukdahan – Savannakhet- Danang – Lao Bow - Hue - Danang and Nakhon Phanom - Khammouan). (2013). Office of the National Economic and Social Development. Retrieved from http://www.nesdb.go.th/ewt_w3c/ewt_dl_link.php?nid=2748

Patarasirivorakul, C. (2015). Connection Mukdahan - Savannakhet new silk road. ASEAN. Retrieved from http://www.mukdahanchamber.com/wp-content/uploads/2015/05/11013260_1092369794113638_1581884302366043859_n.jpg

Porter, M. E. (1998). Competitive strategy: techniques for analyzing industries and competitors. Retrieved from http://www.vnseameo.org/ndbmai/CS.pdf

View and preparation of countries in ASEAN” (2012). Journal of Department of Industrial Promotion. 55 pp. 16-19.

Wanlertsakul, S. (2010). Savan-Seno special economic zone: opportunities and obstacles for Thailand investment. Academic Journal of Ubon Ratchathani University. 12(1) pp. 20-26.

Downloads

Published

2017-08-31

How to Cite

Thamwicha, W., & Chaiprasit, K. (2017). Exporting Analysis of the Small and Medium Enterprises (SMEs) in the Mukdahan Special Economic Zone. RMUTT GLOBAL BUSINESS ACCOUNTING AND FINANCE REVIEW, 1(2), 33–48. Retrieved from https://so01.tci-thaijo.org/index.php/GBAFR/article/view/252425

Issue

Section

Research Articles