Public Administration of the Digital Era and Its Effects on the Development of Livable Cities

บทคัดย่อ

This study aims to 1) to examine the level of development of livable cities; 2) to analyze the factors of Public Administration of the Digital Era influencing the development of livable cities; and 3) to propose digital-era public administration guidelines that contribute to the development of livable cities. Employing a mixed-methods approach, the research collected quantitative data from 400 government officials, state enterprise employees, and local administrative organization staff using a multi-stage sampling method, starting with stratified sampling by district, followed by purposive sampling of employees from local government units and state enterprises. The study also included qualitative insights from in-depth interviews, conducted using purposive sampling, with five executives from departments related to the management of local administrative organizations. The analysis utilized percentages, means, standard deviations, skewness, kurtosis, and multiple regression analysis to comprehensively assess variable relationships and model significance, and content analysis.
The findings highlight that 1) The level of livable city development in Pathum Thani Province is rated high across all five dimensions—social, economic, physical, environmental, and technological with an overall mean score of 4.03. 2) Regression analysis reveals that work skills, structure, and communication are key positive predictors across all dimensions. Leadership and organizational culture show mixed effects, with significant negative impacts in some areas. 3) The study proposes guidelines that integrate digital-era public administration practices to strengthen livable city development, offering practical insights for policymakers, public administrators, private sector stakeholders, and researchers to implement effective strategies in leveraging digital-era public administration.