Role and Key Skills of Digital Society Leadership

Authors

  • เยาวลักษณ์ จิตต์วโรดม คณะบริหารธุรกิจ มหาวิทยาลัยหอการค้าไทย

Keywords:

Digital society leadership, Narrative, Engagement, Technology

Abstract

In the present digital society age, leaders are facing the fast enhancing information technology. The world of information technology could either be advantage or disadvantage to the organization. Therefore, it is very crucial for leaders to learn all of dimension including narrative dimension,
engagement dimension and technology dimension. These dimensions consist of essential skills which leaders could develop the skills into each process including curation, storytelling, information sharing, community development, reputation building, authorization, co-creation, social capital and collaboration. The understanding of these key skills may help the effective leadership for achieving the organizational goals.

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Published

2017-12-29

How to Cite

จิตต์วโรดม เ. (2017). Role and Key Skills of Digital Society Leadership. Business Review Journal, 9(2), 81–92. Retrieved from https://so01.tci-thaijo.org/index.php/bahcuojs/article/view/117838

Issue

Section

Research Articles