Digital Business Transformation before Disruption

  • ลั่นทม จอนจวบทรง 1223
  • ณธภร ธรรมบุญวริศ
Keywords: Digital business, Digital transformation, Disruption, Design thinking, agile business analysis

Abstract

Digital business is focused on operating business processes on digital systems or platforms. It comprises a few physical resources but it is focused on creativity to produce products or services which matches to customers’ demand. Furthermore, the digital business model have emerged and become the focal points of certain businesses. Thus, digital businesses could disrupt traditional businesses. The digital businesses have to focus on rapid emerging with agile business analysis and business planning.

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Published
2019-12-23
How to Cite
จอนจวบทรงล., & ธรรมบุญวริศณ. (2019). Digital Business Transformation before Disruption. Business Review Journal, 11(2), 216-231. Retrieved from https://so01.tci-thaijo.org/index.php/bahcuojs/article/view/204654
Section
Academic Articles