Published: 2025-12-19

Full Issue

ปกวารสาร

Research Articles

Relationship between Efficiency and Profitability of Hotel Businesses Listed in the Stock Exchange of Thailand

Amnat Manajitprasert, Thnayakorn Chansarn

1-18

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Sustainable Leadership Factors of Private Secondary School Administrators and Their Influence on Personnel Job Satisfaction in Nakhon Pathom Province

Chutinate Buaphuan, Hathaikarn Kulwachirawan

19-37

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Memorable Thai Food Experiences as Determinants of Tourist Satisfaction and Behavioural Intentions

Siripan Deesilatham

38-57

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Academic Articles

Behavioral Reasoning Theory: A Contemporary Review and Theoretical Implications for Understanding Human Behavior

Suchart Tripopsakul

58-77

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Potential Strategies for the Fashion Industry to Achieve Sustainable Development Goals (SDGs) by 2030

Thanotai Mongkolsin

78-94

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The Necessity of Listening Skills for Public Administration in the Era of Collaborative Governance

Wirayut Phonphotthanamat

95-107

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Media Production Using Virtual Production Technology in Thailand

Nitjung Pantapot

108-125

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