Application of Social Cognitive Theory to Explain Health Behavior


  • Rujikarn Sanont สมาคมปรัชญาดุษฎีบัณฑิตทางสังคมศาสตร์ มหาวิทยาลัยรามคำแหง
  • Thanarin Harnkiattiwong คณะบริหารธุรกิจ มหาวิทยาลัยเทคโนโลยีราชมงคลธัญบุรี


social cognitive theory, health behaviors


This academic article aims to explain the concept of social cognitive theory in applying to study health behavior. By explaining the basic concept, the source of the theory is self-awareness Self-Efficacy and Self-Regulation to give examples of concepts used to describe behavior and examples of models used to describe physical health behaviors.


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2020-12-10 — Updated on 2023-02-27


How to Cite

Sanont, R., & Harnkiattiwong, T. (2023). Application of Social Cognitive Theory to Explain Health Behavior. Journal of Humanities and Social Sciences Loei Rajabhat University, 3(1), 12–22. Retrieved from (Original work published December 10, 2020)