DATA-DRIVEN MARKETING: THE 15 METRICS EVERYONE IN MARKETING SHOULD KNOW

ผู้แต่ง

  • Jiaxun Li Faculty of Business Administration, Rangsit University

References

Mark Jeffery. (2010). Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know. John Wiley & Sons, Inc., Hoboken, New Jersey.

Downloads

เผยแพร่แล้ว

2021-12-31

How to Cite

Li, J. . (2021). DATA-DRIVEN MARKETING: THE 15 METRICS EVERYONE IN MARKETING SHOULD KNOW. RMUTT GLOBAL BUSINESS ACCOUNTING AND FINANCE REVIEW, 5(2), 61–63. สืบค้น จาก https://so01.tci-thaijo.org/index.php/GBAFR/article/view/253897

ฉบับ

ปีที่ 5 ฉบับที่ 2 (2021): July - December 2021

บท

Book Review