Developing Community - Based Wellness Tourism for Senior Tourists: Mueang District, Phetchaburi Province
Keywords:
Development, Wellness Tourism, Senior TouristsAbstract
According to the trend of current tourist behavior that places importance on health and Phetchaburi has been designated as a pilot area to promote health tourism, therefore, this research aimed 1) To study the potential of the community for wellness tourism 2) To develop an activities model to promote creative wellness tourism for the senior group to support wellness tourism for senior tourists at Old Town by Phetchaburi’s river community. The research methodology consisted of qualitative research. The surveys, interviews, and focus groups including in-depth interviews were conducted with the wellness route trail by senior tourists. The results showed that 1) The potential of the old town along the Phetchaburi River communities-based wellness tourism is outstanding in lifestyle, arts and culture 2) Activities to promote creative wellness tourism for the quality senior group according to the five aspects. The data analysis found that most of the samples were female, aged fifty years and over, education level was lower than high school, the habitat was in the central region, the occupation was traders or business owners, an average income was less than one thousand baht a month, has been traveled more than three times for leisure, interested in creative activities together with learning new things and receiving information from friends, family and relatives. Besides, the assessment of activities of all 5elements was at the highest level. This research is different in that the result has a prototype of community development assessment which revealed that this community-based wellness tourism development model is eligible as a model of wellness tourism activities and destination for the senior tourists.
References
Chatchawanchanchanakij, P. (2021). Tourism Components Influencing Health Tourism Image of Ranong Province. Retrieved October 8, 2022, from https://libdoc.dpu.ac.th/thesis/ Petcharaporn.Cha.pdf
Chulalongkorn University Intellectual Property Institute. (2017). Report on Technology and Industry: Tourism Industry in High Income Group and Health Tourism. Retrieved October 8, 2022, from https://www.ipthailand.go.th/images/3534/web_01052018/Report_CHU/8_Wellbeing_06.12.2017_CHU.pdf
Cohen, E. (1979). A Phenomenology of Tourist Experience. Sociology, 13(2), 179-201.
Collier, A. & Harraway, S. (1997). Principle of Tourism. Auckland: Longman.
Department of Cultural Promotion. (2019). Value Culture to Value Adding. Retrieved October 15, 2022, from http://www. culture.go.th/culture_th/ewt_news .php ?nid=3972&filename=index
Department of Older Persons. (2019). Statistics of the elderly 2022. Retrieved September 15, 2022, from https://www.dop.go.th/th/know/side/ 1/1/1159
Dini, M. & Pencarelli, T. (2022). Wellness Tourism and the Components of its Offer System: a Holistic Perspective. Tourism Review, 77(2), 394–412.
Dongnadeng, H. A. (2020). The Needs for Health Care Among the Elderly in the Trang Municipality Area of Trang Province. Journal of humanities and social sciences Songkhla Rajabhat university, 2(1), 29–50.
Fancourt, D., et al. (2022). Psychological Benefits of Hobby Engagement in Older Age: a Longitudinal Cross-Country Analysis of 93,263 older adults in 16 countries. Research Square, 1-22. Retrieved September 10, 2022, from https://doi.org/10.21203/rs.3.rs-2349781/v1
Global Wellness Institute. (2018). Global Wellness Tourism Economy. Retrieved September 10, 2022, from https://globalwellness institute.org
Healthserv. (2022). 3 Trends of Wellness Tourism in 2022. Retrieved October 10, 2022, from
Hidalgo, J. L., Sotos, J. R. & DEP-EXERCISE Group. (2021). Effectiveness of Physical Exercise in Older Adults With Mild to Moderate Depression. Annals of family medicine, 19(4), 302–309.
Isichaikul, R. (2009). Research Project on Promotion of Tourism for the Elderly from Europe to Thailand. Bangkok. Thai Tourism Development Research Institute Research Fund Office.
Jedrusek-Golinska, A., et al. (2020). Recent Progress in the use of Functional Foods for Older Adults: A narrative review. Compr Rev Food Sci Food Saf, 19(2), 835– 856.
Juntaprom, P. (2022). Effects of Using Health Care Program for Elderly in Spreading of Coronavirus Disease 2019 (COVID-19) (Master’s Thesis). Mahasarakham University.
Kaewsrithong, J. (2012). The effect of using a Training Program on Artificial Arts for the Elderly in the Center for the Development of Social Welfare for the Elderly, Ban Bang Khae, Bangkok. RMUTP Research Journal Science & Technology, 6(1), 68-80.
Kantha-oo, C. (2017). Community based tourism: A case study of Baan Roon Fong, Roon Fong sub-disdistrict, Mueang. Phrae district, Phrae province (Master’s Thesis). Chulalongkorn University. Retrieved September 1, 2022, from http://cuir.car.chula.ac.th/handle/123456789/58300
Kasikorn Research Center. (2019). Thailand will Quickly enter an Aging Society in 2022. Business opportunities come with challenges. Retrieved September 1, 2022, from https://kasikorn research.com/th/analysis/k-econ/business/ Pages/z3053.aspx
Konu, H., Tuohino, A. & Björk, P. (2012). Wellbeing Tourism in Finland: Finland as a CompetitiveWellbeing Tourism Destination. Retrieved December 15, 2022, from https://erepo.uef.fi/bitstream/handle/12 3456789/10714/urn_isbn_978-952-61-0585-7.pdf
Kotler, P., Bowen, J.T. & Makens, J.C. (2006). Marketing for Hospitality and Tourism. (4th ed.). Upper Saddle River: Prentice-Hall.
Kumkong, M., Suwanaraj, M. & Saetiew, S. (2018). Food and Nutritional Management Model for Older Adults using the Mother’s Food Guideline: A Case Study of the Elderly Club, Boromarajonani College of Nursing Songkhla. The Southern College Network Journal of Nursing and Public Health, 5(3), 53-68.
Lee-Anant, C., (2022). Guidelines of Health Tourism Management for Elderly Tourists. Journal of Yala Rajabhat University, 17(1).147-155.
Marketeer. (2017). Wellness Tourism: The Opportunity of Tourism Business. Retrieved December 20, 2022, from https://marketeeronline.co/ archives/21776
Ministry of Public Health. (2017). 5 Healthy Habits for the Elderly to Maintain Good Health. Retrieved December 5, 2022, from https://multimedia.anamai.moph.go.th/help-knowledgs/elderly.
Ministry of Tourism and Sport. (2020). Annual report. Bangkok: Ministry of Tourism and Sport.
Pankong. O. & Sangournpak, O. (2012). Effects rum Thai Prayouk on Muscular Strength, Activity of Daily Living and Well-being of Older Persons. Nursing Journal CMU, 39(5), 118–127.
Raphael, R. (2020). 2020 Wellness Trends, Aging Rebranded: Positively Cool. Global Wellness Summit. Retrieved December 20, 2022, from https://www.globalwellnesssummit.com/2020-global-wellness-trends/
Rattanasiri, M. (2018). Nutrition for Elderly. Journal of Southern Technology, 11(2), 221-228.
Sangsawang, P., Jintanavat, R. & Sukumwang, K. (2016). Effect of square-Stepping exercise on physical fitness among Older persons. Thai Journal of Nursing Council, 31(1), 5-18.
Sawangbumrung, M. (2019). Loneliness and Travel Behaviors of Older People. The journal of Psychiatric Nursing and Mental Health, 33(1), 36-52.
Scheyvens, R. (1999). Ecotourism and the Empowerment of Local Communities. Tourism Management, 20, 245-249.
Seedapeng, A. & Tansenee, J. (2021). Study and Development of Health Tourism Management Guideline for Elderly of Maejo University. Kasalongkham Research Journal. Chiangmai Rajabhat University, 15(2), 137-154.
Silpakit O. (2008). Srithanya Stress Scale. Journal of Mental Health of Thailand, 16(3), 177-185.
Soonthonsma, V., & Thammachart, P. (2016). Community-Based Healthy Tourism Patterns for Sustainable Development of Community-Based Enterprise Networking in Prajinburi Province. Journal of the Association of Researchers, 21(3), 167-181.
Suwannachang, N. (2008). Tourist satisfaction with the cultural tourist attractions of the Koh Temple community Phetchaburi. Phetchaburi: Phetchaburi Rajabhat University.
Taweecheep, N., Manoban, A., & Onta, T., (2019). The Needs for Organizing Recreational Activities for Senior Citizens in Ban Lao sub-district, Ban fang district, Khonkaen Province. Journal of Education, Silpakorn University, 16(2), 213-222.
Thongwilai, B. (2016). Exploratory Factor Analysis of Travel Routes for Thai Tourist in Pranburi, Prachuab Khiri Khan Province (Master’s Thesis). Bangkok University. Retrieved October 10, 2022, from http://dspace. bu.ac.th/jspui/handle/123456789/2365
Tomioka, K., Kurumatani, N. & Hosoi, H. (2016). Relationship of Having Hobbies and a Purpose in Life With Mortality, Activities of Daily Living, and Instrumental Activities of Daily Living Among Community-Dwelling Elderly Adults. Journal of epidemiology, 26(7), 361–370.
Tourism Authority of Thailand. (2015). A Project to Study the Needs of Elderly Tourists to Prepare for Domestic Tourism. Bangkok: Tourism Authority of Thailand.
Tourism Authority of Thailand. (n.d.). 9 New Trends in the Future of Tourism. Retrieved October 5, 2022, from https://thai.tourismthailand. org/Articles/9tat
Utami, P. A. S. & Prapti, N. K. G., (2020). Recreational Activities and Travel Choices of the Elderly. Indonesian journal of global health research, 2(2), 165-174.
Wattanakamolchai, S. & Yimon, Y. (2013). Senior Tourists: A Market with Potential for the Tourism industry. Panyapiwat Journal, 2(1), 95–103.
World Travel & Tourism Council. (2019). Economic Impact Report. Retrieved October 20, 2022, from https://wttcweb.on.uat.co/
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 The Journal of Development Administration Research
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
บทความที่ได้รับการตีพิมพ์เป็นลิขสิทธิ์ของมหาวิทยาลัยราชภัฏสวนสุนันทา
ข้อความที่ปรากฏในบทความแต่ละเรื่องในวารสารวิชาการเล่มนี้เป็นความคิดเห็นส่วนตัวของผู้เขียนแต่ละท่านไม่เกี่ยวข้องกับมหาวิทยาลัยราชภัฏสวนสุนันทา และคณาจารย์ท่านอื่นๆ ในมหาวิทยาลัยฯ แต่อย่างใด ความรับผิดชอบองค์ประกอบทั้งหมดของบทความแต่ละเรื่องเป็นของผู้เขียนแต่ละท่าน หากมีความผิดพลาดใดๆ ผู้เขียนแต่ละท่านจะรับผิดชอบบทความของตนเองแต่ผู้เดียว
