The Approach of Strategic Management and Organizational Competitiveness: Empirical Evidence from Thai Industrial Sector

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Thanniti Jiraphatthanaponsin

Abstract

The purposes of this research were: 1) to confirm elements of strategic management and 2) to investigate the effect of strategic management and its dimensions on organizational competitiveness. The research sample consisted of 212 firms in Thai industrial sector selected by using a multi-stage random sampling method, and of which executives and accounting executives were key informants. Data were collected through a survey questionnaire, and analyzed using descriptive analysis, correlation analysis, confirmatory factor analysis and multiple regression analysis. The results revealed as following: 1) seven main elements of strategic management were strategy, systems, skills, style, staff, structure and shared values. Model of strategic management fit the empirical data, 2) strategic management positively affects organizational competitiveness at a 0.05 level of significance; and 3) system, staff, and style which were strategic management’s dimensions have a positively influence on organizational competitiveness. All effects were significant at p<0.10.

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How to Cite
Jiraphatthanaponsin ธ. (2020). The Approach of Strategic Management and Organizational Competitiveness: Empirical Evidence from Thai Industrial Sector. Executive Journal, 40(2), 64–80. Retrieved from https://so01.tci-thaijo.org/index.php/executivejournal/article/view/241813
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Research Articles

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