Vol. 8 No. 1 (2024): January - June 2024

View Vol. 8 No. 1 (2024): January - June 2024

Published: 2024-05-07

Full Issue

PDF

Research Articles

FACTORS AFFECTING INTENTION TO USE NATIONAL SINGLE WINDOW (NSW) THROUGH PERCEIVED EASE OF USE AND PERCEIVED USEFULNESS IN IMPORT, EXPORT AND LOGISTICS ENTERPRISES

Orawee Sriboonlue

1-15
- PDF
EXPLORING BRAND AWARENESS AND UTILIZATION PATTERNS OF POISON CONTROL CENTER SERVICES IN THAILAND: A COMPARATIVE STUDY AMONG HEALTHCARE PROFESSIONALS AND THE GENERAL PUBLIC

Wallapa Suengkamolpisut, Ploy Sud-On, Pattaraporn Mekavuthikul

16-30
- PDF
ASSESSING THE ROLE OF AI-POWERED CHATBOTS IN IMPROVING CUSTOMER EXPERIENCE IN PHARMACEUTICAL E-COMMERCE BUSINESSES IN BEIJING

Ziyi Jing, Tachakorn Wongkumchai, Chulalux Soprakan, Ntapat Worapongpat

31-48
- PDF
INTERNATIONAL MARKET SELECTION FOR FROZEN SHRIMP EXPORTS FROM THAILAND: AN INTEGRATION OF CAGE DISTANCE FRAMEWORK AND DATA ENVELOPMENT ANALYSIS

Amondech Inkaew, Onpawee Phokawattana

49-67
- PDF
ASSESSING THE IMPACT OF RUBBER DEVELOPMENT POLICIES ON THE NATIONAL ECONOMY, INTRA-SECTOR DYNAMICS, AND EMPLOYMENT: UTILIZING A COMPUTABLE GENERAL EQUILIBRIUM MODEL APPROACH

Montchai Pinitjitsamut, Piamchan Duangmanee

68-84
- PDF

Academic Articles

SUSTAINABILITY IN SUPPLY CHAINS: STRATEGIES AND PRACTICES FOR A GREENER FUTURE

Kittinun Makprang

85-108
- PDF
RESPONSES TO DIGITAL HUMAN RESOURCE MANAGEMENT MODEL: SUGGESTIONS FROM DISRUPTIVE INNOVATION THEORY

Thi Thuy Vu

109-120
- PDF

Book Review

TAXATION BOOK ACCORDING TO THE REVENUE CODE 2024

Pawarisa Em-ot

121
- PDF

นโยบายการคุ้มครองข้อมูลส่วนบุคคล Privacy policy