KELLOGG ON CHINA – TAPPING INTO THE CHINESE MARKET

ผู้แต่ง

  • Apiwat Phakeenuya Faculty of Business Administration, Rajamangala University of Technology Thanyaburi

บทคัดย่อ

The book Kellogg on China – Tapping into the Chinese Market provides a comprehensive explanation of China’s development in key dimensions including the economy, politics, and international relations, emphasizing the country’s rising role as a major global power. At the same time, the book highlights the presence of economic uncertainties and domestic challenges that may influence both China’s future direction and the global economy.

เอกสารอ้างอิง

Gulati, A. D., & Lee, A. Y. (2006). Kellogg on China: Strategies for Success [Kellogg on China-tapping into the Chinese market]. ExperNet.

ดาวน์โหลด

เผยแพร่แล้ว

2025-12-30

รูปแบบการอ้างอิง

Phakeenuya, A. . (2025). KELLOGG ON CHINA – TAPPING INTO THE CHINESE MARKET. RMUTT GLOBAL BUSINESS ACCOUNTING AND FINANCE REVIEW, 9(2), 96–97. สืบค้น จาก https://so01.tci-thaijo.org/index.php/GBAFR/article/view/285433

ฉบับ

ประเภทบทความ

Book Review