Factor on the Survival of Local Newspapers
Main Article Content
Abstract
This paper is to study factors which affected the existence of local newspapers. Eleven related papers conducted during 2002-2012 were analyzed. Results showed that capital is the primary internal factor that affects the survival of local newspapers, followed by strategy, and business administration, respectively. Meanwhile, support from social organization is the most important external factor that affects the survival of local newspapers, followed by advertisers, and suppliers, respectively.
Article Details
Section
Research Articles
The manuscript submitted for publication must be the original version, submitted only to this particular journal with no prior acceptance for publication elsewhere in other academic journals. The manuscript must also not violate the copyright issue by means of plagiarism.