DEVELOPMENT OF A CONCEPTUAL PRODUCT FOR HOME DECORATION INSPIRED BY THAI DRUM IDENTITY

Abstract

The objectives of this research are 1) to investigate the identities of Thai drums 2) to study popular trends of home decoration styles and 3) to design a home decoration style base on Thai drum identity. This research is a combination of quantitative research and qualitative research through the application of Literature Review and Observation. The research area is Drum village in Ang Thong Province and the observation was conducted with different types of Thai drums in the village. The research methods are 1) Focus Group interview and 2) Questionnaire answered by the experts. The data analysis was conducted through Percentage, Mean and Standard Deviation. The implementation of these findings is to apply the identity of Thai drums to the design of home furniture including side tables, lamps, and mobile phone stands.

The results of the study show that Thai drums are considered as a product having identity in term of both tangible identity and intangible identity. The results from the focus group interview from the experts in relevant fields indicated that there are 7 major identities of Thai drums. All of the experts agreed that (i) art composition (i.e. patterns, shape, lines), (ii) 9 kinds of wood, including Rosewood, Pradu, Gampu, Chamchuri, Mango, Jackfruit, Sadao, Kratin Narong, Teak, (iii) 8 types of leather (i.e. cow leather, buffalo leather, goat leather, sheep leather, horse leather, bear leather, tiger leather, and snake leather), (iv) 3 styles of stretching, (v) polishing, (vi) metal pin, and (vii) beliefs are considered as Thai Drum Identity.