Strategic Management for Academic Excellence in Middle School Administration: Navigating the Digital in Chongqing, China.

บทคัดย่อ

The objectives of this study were: 1) to study strategic management in the digital age toward excellence in academic administration in middle schools in Chongqing, China; 2) to study the scope of academic administration; and 3) to study the relationship between strategic management in the digital age and the scope of academic administration in middle schools in Chongqing, China. With a sample size of 363.31 people, the research tools for this research and the questionnaire were five-level rating scales. The statistics used for data analysis were frequency distribution, percentage, average, standard deviation, and multiple regression.

The study's findings show that while participants, mainly young female principals with doctoral degrees, recognize the importance of various strategic management aspects in academic administration, there remains a disconnect between strategic management in the digital age and the broader scope of academic administration. This suggests a pressing need to address teachers' workload and enhance the workplace environment. Despite the emphasis on teaching content, teachers require additional skill development and digital teaching tools to adequately prepare for the digital era. This research adds valuable insights to the evolving discourse on the role of strategic management in academic administration in today's digital age.