Butterfly Pea flower product packaging design for Naruebet community enterprise, herbal fragrance & spa, Nai Mueang Subdistrict, Mueang District, Nakhon Ratchasima Province.

Abstract

Butterfly Pea flower product packaging design for Naruebet community enterprise, herbal fragrance & spa, Nai Mueang Subdistrict, Mueang District, Nakhon Ratchasima Province. The researcher has set research objectives to design packaging for the Naruebet community enterprise, herbal fragrance & spa, Nai Mueang Sub-district, Mueang District, Nakhon Ratchasima Province. The research instruments consisted of (1) Interview form on package design of Butterfly Pea flower products Naruebet Herbal Fragrant & Spa community enterprise (2) Interview form for basic information to guide packaging design.(3)Expert opinion questionnaire on newly developed packaging (4) Testing of Packaging for transport package performance by using vertical pressure. The data were analyzed by means and standard deviation vertical pressure test summarize and interpret results by finding mean and narrative. The research results were summarized as follows:

(1) The results of packaging design of butterfly pea flowers  four structural features of the packaging are product protection facilitation product suitability and environmentally friendly  graphics on the package are the full colors used in the packaging. Package shape font styles and illustrations used in packaging Product detail composition from the opinions of experts on the 3 forms of packaging developed It was found that the package of Type1 was very suitable with mean ( = 4.39) and standard deviation (SD = 0.51). The results of the research studies and expert recommendations were divided into structural aspects of packaging is a type of cardboard box packaging material is art card paper, thickness 350 grams. Production folded drill a hole in front of the box attached with clear PVC plastic on the side of the box, glued 1 point, the graphics on the package include the group name, illustration, product name product type history, features, number of contents manufacturers and distributors 4-color offset printing system.

(2) The results of testing the performance of packaging from the test of the ability to withstand the pressure of the shipping package from corrugated C corrugated board, size 3.5-3.7 mm. Test by using vertical weights using a weight of 50 kilograms sorted by a full product box to test the sagging The results of the testing of the ability to withstand the pressure of all 3 types of packaging boxes found that the packaging box Type 1 (inside the package of 12 boxes) has the ability to withstand an average of 98.97%, which can resist force the best press.