Khonkaen cultural capital to commercial innovation craft

Abstract

        Research on cultural capital of Khon Kaen Province into commercial innovative products has the objective. 1. To study information and analyze the cultural capital of Khon Kaen Province that has the potential to lead to the removal of identity. 2. To integrate innovation with cultural capital of Khon Kaen Province into the design of commercial innovative products. 3. To assess the satisfaction of producers and consumers with innovative art products in Khon Kaen Province. From a study and interview with cultural capital experts in Khon Kaen Province. It was found that the performing arts of Pramothai puppet in Khon Kaen Province It is intangible cultural capital with knowledge that combines three aspects: performing arts Folk literature and traditional craftsmanship Therefore, it is appropriate to use this knowledge to expand commercially. The results of the research found that Khon Kaen Province's Pramothai puppet performing arts can reveal 2 groups of identities: 13 primary colors and 9 stencil patterns. Then design a digital printed fabric pattern using the HUBRC process and the Triaxial Blend theory to get the fabric pattern. 48 new patterns by design experts and community experts in the performing arts of Pramothai puppet in Khon Kaen Province. Consider selecting fabric patterns for commercial use. It was found that the 12 fabric patterns reflecting the art of performing the Pramothai puppet in Khon Kaen Province The researcher then produced 4 prototypes of men's and women's clothing. and assess satisfaction by a sample group It was found that the form aspect had a high level of satisfaction with averages of 4.39 and 4.44, the utility aspect had the highest level of satisfaction with averages of 4.64 and 4.66, and the materials and production aspect had the highest level of satisfaction. Average 4.71 and 4.61