Medical Tourism Services Design of Tour Operators Personnel in Eastern Economic Corridor Area
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Abstract
This research was aimed at studying the design of the medical tourism services of the tourism business, which is part of the supply chain that needs to be carried out to meet the needs of tourists. Two activities include medical services and transportation, by collecting data from sample groups of foreign tourists from Eastern Economic Corridor, by random sampling by thorough selection, and by analyzing survey components. By factor extraction, the orthogonal rotation axis using the max. method used samplings from the number of variables studied, by gathering data from a sample group of 249 people. The research found that the variables involved in medical services could be grouped into four groups. The variance is 41.322 57.593 69.856 77.420 and relates to three groups of transportation services. The variation is 49.264 67.886 78.629 by the services that tourists prioritize most, each group comprising knowledge of health programs, procurement, provision of health programs, implementation, and documentation for reception in Thailand, translation services, travel expenses for travel, ambulance provision, and airport reception coordination. With the weight of .913 .919 .887 .888 .924 .928 and .757.
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