From Audit Culture to Development Evaluation : A Reflection on the Use of Anthropology for Evaluation
Keywords:
Audit Culture, Development Evaluation, Evaluation AnthropologyAbstract
This article aims to reflects on applying an anthropological approach to program evaluation, specifically by comparing the underlying audit culture with anthropological methodology. The researchers’ experience evaluating a youth and child management unit, a systemic innovation designed to support local child-focused work, as data for the article's reflection. The analysis reveals that audit culture, which prioritizes quantitative outcomes, creates a burden by oversimplifying and standardizing the work of the unit being evaluated. This often overlooks their specific expertise and unique operational contexts. In contrast, anthropology helps reveal contextual differences, including varying capital, especially cultural capital, work processes, and outcomes. The article argues that an anthropological perspective provides a compelling alternative for evaluation, aligning more effectively with the principles of developmental evaluation that prioritize learning and improvement over mere accountability.
References
ภาษาไทย
ธเนศ วงศ์ยานนาวา, 2565. ว่าด้วยทุนนิยมมหาวิทยาลัยในสภาวะเสรีนิยมใหม่. กรุงเทพฯ: สมมติ.
ภาษาอังกฤษ
Amy Zaharlick. 1992. “Ethnography in Anthropology and Its Value for Education.” Theory Into Practice. 31(2): 116-125.
Atkinson, S. J. 1993. “Anthropology in Research on the Quality of Health Services.” Cad. Saúde Públ., Rio de Janeiro 9(3): 283-299.
Britan, G. M. 1978. “The Place of Anthropology in Program Evaluation.” Anthropological Quarterly 52 (2): 119-128.
Copeland-Carson, J. 2008. “Theory-Building” Evaluation Anthropology: Bridging the Scholarship-versus-practice divide.” NAPA Bulletin 24 (1): 7-16.
Dozois Elizabeth, Marc Langlois and Natasha Blanchet-Cohen. 2010. DE 201: A Practitioner’s guide to Developmental Evaluation. Montréal: The J.W. McConnell Family Foundation.
Gamble Jamie A.A.. 2008. A Development Evaluation Primer. Canada: The J.W. McCornell Family Foundation.
Howard, E. 2017. “Context and Culture in Evaluation: A Case Study of Evaluation Anthropology.” Evaluation Journal of Australasia 17 (1), 30-38.
Laycock, A.F., Bailie, J., Matthews, V., & Bailie, R.S. 2019. “Using developmental evaluation to support knowledge translation: reflections from a large-scale quality improvement project in Indigenous primary healthcare.” Health Research Policy and Systems, 17.
Marcus, G. E. 1995. “Ethnography in/of the world system: The emergence of Muti-sited Ethnography.” Annual Review Anthropology 24: 95-117.
Merry, S. E. 2011. “Measuring the World: Indicators, Human right, and Global governance.” Current Anthropology 52 (S3): S83-S95.
Patton, M. Q. 1994. “Developmental evaluation.” Evaluation Practice 15 (3): 311-319.
Power, M. 1997. The Audit society: Ritual of verification. Oxford University Press.
Low, S. M., & Merry, S. E., 2010. “Engaged Anthropology: Diversity and Dilemmas: An Introduction to Supplement 2.” Current Anthropology 51 (S2): S203–S226.
Shore, C. & Wright, S., 2015a. “Audit Culture Revisited: Ranking, Rating, and the Reassembling of Society.” Current Anthropology, 56 (3): 421-444.
Shore, C. & Wright, S., 2015b. “Governing by numbers: audit culture, ranking, and the new world order.” Social Anthropology 23 (1): 22-28.
Shore, C. & Wright, S., 2024. “Introduction: Audit culture and the New World (Dis)Order.” In Cris Shore and Susan Wright (Eds.) Audit Culture: How Indicators and Ranking are Reshaping the World pp. 17-80. Pluto Press.
Strathern, M., 1996. “From improvement to enhancement: An anthropological comment on audit culture.” Cambridge Journal of Anthropology 1 9(3): 1-21.
Strathern, M., 2000. "Introduction: New accountability Anthropological studies in audit, ethics, and the academy.” In Marilyn Strathern (Ed.) Audit Culture: Anthropological Studies in Audit, Ethics, and the Academy pp. 1-18, Routledge.
Tichenor, M., 2020. “Metric In The Open Encyclopedia of Anthropology.” in Felix Stein (Ed.), The Open Encyclopedia of Anthropology pp. 1-16, Open Knowledge Press.
สื่อออนไลน์
ราชบัณฑิตยสถาน. (2554). ประเมินผล. เข้าถึงจาก https://dictionary.orst.go.th/ สืบค้นเมื่อ 18 มิ.ย. 2568
Cambridge Dictionary. (2025). Evaluation. from https://dictionary.cambridge.org/dictionary/english/evaluation. Retrieved June 18, 2025,
American Evaluation Association. (n.d). What is Evaluation from https://www.eval.org/Portals/0/What%20is%20evaluation%20Document.pdf. Retrieved June 9, 2025,
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Damrong Journal of The Faculty of Archaeology Silpakorn University

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
บทความนี้เป็นผลงานของข้าพเจ้าแต่เพียงผู้เดียว และ/หรือเป็นผลงานของข้าพเจ้าและผู้ร่วมงาน ตามชื่อที่ระบุในบทความจริง และเป็นผลงานที่มิได้ถูกนำเสนอหรือตีพิมพ์ที่ใดมาก่อน