The Government's Strategy to Promote One Tambon One Product

Abstract

This article is part of a research project in order to develop 4 year (2019-2021) for the One Tambon One Product development plan. Currently, the government's policy has given importance to speeding up economic promotion at the foundation level to reduce inequality, strengthening the community economy Including the development and improvement of product quality and In order to enter products with international standards. Under vision “Raise OTOP products to the International level” for OTOP entrepreneurs to be preparedness for development in a better direction. The government has created a strategy to promote one Tambon One Product to be consistent with the situation in the globalization era in order to develop OTOP products to be competitive. It is consists of the strategy of promoting one Tambon One Product according to the National Economic and Social Development Plan No. 11-12, Strategy for promoting one Tambon One Product According to the 20-year national strategic plan, Strategy for promoting one Tambon One Product of government organizations and Strategy of promoting one Tambon One Product in an integrated. The Strategic preparation will be helpful in development OTOP products towards strength and sustainability. Also as a guideline for the implementation of the promotion, support and development of community enterprises and OTOP to achieve results in accordance with the policies of the government and the country.