Published: 2024-08-04

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บทความวิจัย (Research article)

A Study on the Visual Symbols of the "NIEDI" Sacrificial Rites of the Lisu Nationality in China

Zhang Juan Zhang , Pintong Sarawuth

1-43

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Analysis of the superiority and innovativeness of the credit bank system from the perspective of the four new constructions

Yang Yibo

44-66

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Exploring the Mechanism of Credit Banks and the Construction of China's National Qualifications Framework (NQF)

Yang Yibo

67-89

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How Southeast Asian Female Entrepreneurs Can Survive Corporate Crises in the Post-epidemic Era

Qing Xu, Duangsamorn RungsawanPho, Liu Xin, Uhsa Tevarattikal

91-111

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Influence of Marketing Factors on Customer Purchase Decision of Yongchuan Xiuya Characteristic Tea with Two Mediators in Chongqing, China

Liu Yanling

112-134

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Influence of Entrepreneurship on Enterprise Performance with Enterprise Ambidextrous Innovation as Mediator

Xuechao Hao

135-156

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Influencing Factor of Consumer Purchasing Decision: A Case Study of Wuliangye Sichuan Liquor

Yueji Wang

157-177

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The application of the costume styles of palace women during the Tang Dynasty to design a contemporary Chinese bride's wedding dress

Yixuan Zhang, Prathabjai Suwanthada

191-210

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Theoretical Research on the Cultivation of Intercultural Communication Ability of International Chinese Teachers

FEI XIE, YINGQI HAN

211-223

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กลยุทธ์ส่วนประสมการตลาดออนไลน์ที่มีผลต่อการตัดสินใจซื้อผลิตภัณฑ์บำรุงผิว ผ่านสื่อสังคมออนไลน์ของผู้บริโภคในเขตภาคกลางประเทศไทย

Iamamporn Iamamporn, Chirayu Hantrakul, Pradit Songsangyos

224-244

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Improving the health quality of life for the elderly in the Bon Kai Pattana Community, Pathumwan District, Bangkok.

Thepmongklon konchalad, Jagraval Sukmaitree, Keratiwan Kalayanamitra

245-267

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The Role of the Board of Directors and Social Responsibility on the Performance of Companies Listed in the Stock Exchange of Thailand

Kanlaya Tanmanee, Thanathon Chongsirithitisak , Nattapon Chonnikon

268-283

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Factors Affecting the Success of Smart City Management in Terms of Traveling and Transportation at Amphor Moung Khonkaen, Khonkaen Province.

Aonchapon Rittichai, Natnicha Chotpittayanon

284-304

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The Concepts and Principles behind the Design of 2022 Bangkok Gubernatorial Election Campaign Signs

วิโรจน์ เทพบุตร

305-323

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บทความวิชาการ (Academic Articles)

Intercultural communication is involved in international Chinese teaching

FEI XIE, YINGQI HAN

178-190

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