The Development of Cultural Tourist Site in the Periphery Central Region

Abstract

          This research aims (1) to study the conditions and problems of cultural tourist sites in the periphery central region and (2) to create the model for development cultural tourist sites in the periphery central region. It is a qualitative research by an in-depth interview process.

          The research results found that the conditions and problems of cultural tourist sites in the periphery central region could be summarized as follows: (1) The cultural tourist sites in the periphery central region are in disrepair and lack of maintenance. Some cultures and traditions have been forgotten. Some have been modified so that they rarely remain in their traditional culture. (2) The tourist sites lack of maintenance, lack of effective management and they are left abandoned.   Community vendors concentrate only on selling their products. They do not provide much convenience in accessing tourist attractions. They come to the sites on the time of the festival. (3) People are rarely involved in planning and preparation. The sites are often left under a function of the government sector and the district administration. If there are no benefits, they opt to neglect it. In other words, administrators tend to focus on the villages they benefit from. When the term of administration is over, they tend to stop. There are little continuity and lack of continuity.    (4) Each cultural tourist site lacks effective public relations. As a result, local people in the areas do not know the importance of cultural sites in each area. The model for development cultural tourist site in the periphery central region can be summarized in 4 characteristics:    (1) Try to restore and preserve the traditional culture  of the tourist attraction as much as possible. The cultural  revitalization of the tourist spots, which is the hallmark of each  area by selecting the greatest strength, is the point of restoration. (2) The tourist site must have a good management plan. According to the principles of good governance, they are rule of law, moral principle, transparency principle, participation, responsibility and value principle. (3) People must be involved in planning, operating, monitoring and problem solving. Tourism development must involve local communities in its management, joint decisions on issues of disagreement, co-operate in restoration and conservation. All sectors must receive a common benefit and an assessment must be performed each year. (4) There must be many forms of publicity, including inactive media and social media in order to reach a wider group of tourists. Public relations are important in the present days. Even with good things, but not letting anyone know, no one knows. The information publicized can motivate people to come in and keep in touch by themselves. The knowledge gained from the research on “The Development of Cultural Tourist Site in the Perimeter central Region” is a synthesis from some documents, field trips and in-depth interviews. The suitable model for the development of cultural tourist site is PMPR : MODEL. The origins and descriptions PMPR are as follows: 1. P: derived from Cultural Preservation, means restoration and conservation of tourist attractionsare interest, attraction to tourists. 2. M: derived from Good Governance Management, means a good management plan. According to the principles of good governance, they are rule of law, moral principle, transparency principle, Participation, responsibility and value principle. 3. P: derived from Community Participation, means the community involvement in both local communities and communities in the country and abroad. 4. R: derived from Public Relations, means there are forms of public relations; video, audio media and social media.