The Willingness to Pay for Car Parking Building Service Located on Sukhumvit 93 Road in Bangkok Area
DOI:
https://doi.org/10.55164/ecbajournal.v15i2.259320Keywords:
Willingness to pay, Car parking building service, Contingent Valuation MethodAbstract
The objective of this study was to determine the Willingness to Pay for car parking rental services on the Sukhumvit 93 road in Bangkok Area. The population studied in this study was inhabitants of Sukhumvit 93, Bangkok, who drove private cars and were affected by roadside parking. The sample size of 400 was calculated by using Yamane's method. The data was collected using a questionnaire and an economic technique known as the Contingent Valuation Method (CVM) with the Iterative Bid Game. The value of the sample group's willingness to pay for car rental service was determined by analyzing the value of willingness to pay for car parking rental service the neighborhood of Sukhumvit 93, Bangkok. The average monthly cost was 979 baht. The findings of this study can be utilized as a guideline for establishing appropriate pricing that will satisfy consumers.
References
Alberini, A., Alistair, H., & Anil, M. (2006). Willingness to Pay to Reduce Motality Risk: Evidence from a Three-country Contingent Valuation Study. Environmental and Resource Economics, 33, 251–264. DOI: https://doi.org/10.1007/s10640-005-3106-2
Asherfelter, O. (2006). Measuring the Value of Statistical Life: Problem and Prospects. IZA Discussion Paper. Retrieved from https://ftp.iza.org/dp1911.pdf
Choontanom, J. (2016). Park and Ride Development Guidelines for Serving Bangkok Rail Transit System (Master’s Thesis). Thammasat University. Retrieved from http://ethesisarchive.library.tu.ac.th/thesis/2016/TU_2016_5816030232_5360_4854.pdf
Janekarnkij, P. (1995). Willing to Pay and Willing to Accept. Economics Journal Kasetsart University.
Kamolchruphisuth, K. (2011). The Willingness to Pay to Purchase a Personal Accident Insurance Addendum of Motorcycle Reders in the Bangkok Metropolis. Economics Journal Srinakharinwirot University. Retrieved from http://thesis.swu.ac.th/swuthesis/Hum_Res_Econ/Kanokwan_K.pdf
Mass Rapid Transit Authority of Thailand. (2011). History. Retrieved 10 April 2020, from https://www.bts.co.th/info/info-history.html
National Statistical Office, (2020). Population Statistical Data. Retrieved 14 August 2021 from https://stat.bora.dopa.go.th/new_stat/webPage/statByYear.php
Patwongwanich, T. (2015). First Car. Journal Of Rajanagarindra University, 12(27), 189-196. Retrieved from http://academic.rru.ac.th/wp-content/uploads/2020/12/19-ธนาพร.pdf
Promthong, S. (2014). Bangkok to the Metropolis of ASEAN. Retrieved 5 Jane 2020, from https://www.bangkokbiznews.com/tech/552734
Sopukdee, K. (2015). Willingness to Pay and Expectations in Online Travel Agent in Thailand. Management Sciences Journal Silpakorn University.
Tantiwat, W., Gan, C., & Yang, W. (2021). The Estimation of the Willingness to Pay for Air-Quality Improvement in Thailand. MDPI Journal. 13(21), Retrieved from https://www.mdpi.com/2071-1050/13/21/12313/htm
Throsby D. (2003). Determining the Value of Cultural Goods: How Much (or How Little) Does Contingent Valuation Tell Us?. Journal of Cultural Economics, 27, 275-285. DOI: https://doi.org/10.1023/A:1026353905772
Transport Statistics Sub-Division, Planning Division, Department of Land Transport. (2020), Number of New Registered Vehicle in Bangkok during 1 January - 31 December 2020. Retrieved 25 August 2021, from https://web.dlt.go.th/statistics
Watanavatin, S. (2012). A Study on Skywalk and Park & Ride Project that Affect to Convenience of Travel and Mass Transit Transition: Case Study on BTS Wong Wian Yai Station (Master’s Thesis). Silpakorn University. Retrieved from http://www.sure.su.ac.th/xmlui/bitstream/handle/123456789/11169/fulltext.pdf?sequence=2&isAllowed=y
Yamane, T. (1970). Statistics. An Introductory Analysis. Harper and Row, New York.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Economics and Business Administration Journal Thaksin University
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
