Vol. 16 No. 4 (2024): October - December 2024

View Vol. 16 No. 4 (2024): October - December 2024

Published: 2024-10-30

Full Issue

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Editorial

Editorial

Anuwat Songsom
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Research Article

The Accounting Preparation of Community Enterprises in Phatthalung Province

Witaya Khaokhajorn, Wasan Kanchanamukda

1-22
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Assessing the Social Return on Investment of the Hemp Innovation Development Project on the Cultural Capital of the Hmong Ethnicity in the Phop Phra District of Tak Province

Kajornatthapol Pongwiritthon, Walailak Panturee, Chavalit Honglertsakul, Prayoon Asakan

23-40
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Forecasting Tourism Trends in Eastern Economic Corridor (EEC) with Google Trends

Pornpun Ruankong

41-60
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Development and Increase Marketing Value for Bamboo Woven Products of Community Enterprise in Phan District, Chiang Rai Province

Nathamon Supbunto, Suriyong Prachakiew, Orasa Tamasarangkul, Kanoktip Anorat, Mongkonkorn Srivichai

61-80
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An Analysis of Financial and Social Returns from Safe Agricultural Products Production, Chiang Rai Municipality, Chiang Rai Province

Waewdao Promsen, Kornwika Chaiwong, Orasa Thamasangkul, Tanagons Soisuwan

81-100
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Enhancing Professional Skills and Using Technology on Digital Platforms to Raise Income Levels of Low-Income Earners Under the New Normal Way of Life in Kanchanaburi Province

Malinee Kumkrua, Nirut Jorncharoen, Phacharanat Kainunpa, Patcharin Boonsomthop, Komsan Sriboonruang

101-122
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Marketing Mix Factors and Socio-Psychological Factors Affecting to Hotel Selection of Millennials Travelers in Pathum Thani Province

Pornnapa Thanapotivirat, Patranit Weerachaleepat, Arpapan Pansukee, Raksanan Pinsakul, Chotika Kamnuansin, Jutharat Kongyoo

123-138
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Factors Affecting Household Debt in Thailand

Atipan Vansuriya

139-158
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Personal Factors and Perception of the COVID-19 Epidemic Influence Emerging Disease Insurance Demand

Janyaporn Kaewyod, Apichaya Saejee, Pongpitch Petchsakulwong, Wisuth Hemman

159-172
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Potential and Competitiveness of Tour Guides in Songkhla Province

Korkaew Jankingthong, Wiwat Jankingthong, Walailak Rattanawong

173-194
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Measurement Service Productivity: The Case Study of the Wedding Photography Businesses in Khon Kaen Province

Mana Kijpruek, Panutporn Ruangchoengchum

195-212
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