Published: 2026-09-24

Research Articles

Factors Influencing the Acceptance and Application of Artificial Intelligence Technologies among University Lecturers in Thailand

Netdao Luangyai, Suthira Thipwiwatpotjana, Charuwan Limphaiboon, Omthong Phattanaphong, Nunta Bootnoi

285818

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Green Human Resource Management and Employee Green Work Behavior: The Mediating Roles of Green Work Engagement and Green Psychological Climate in Chinese Higher Education Institutions

Fei Lu

285988

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Examining the Role of Industry Partnerships, Competencies, and Career Services in Shaping Graduate Employability and Employer Satisfaction

Sunida Piriyapada, Thanaphat Kasemwattanasuk, Pisesporn Wasawong

285083

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The Impact of 7Ps on Customer Satisfaction and Customer Loyalty: The Case of Cosmetics Customers in Bangkok

Thanut Wong, Pornlapas Suwannarat

286279

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STEAM Education and Sustainable Development in Thailand: Achievements, Challenges, and Future Directions

Atchara Limwongthong, Nachon Prayoonvong

285063

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Policy-Driven Workforce Development and Integrated Skills as Predictors of Workforce Readiness in Thailand’s Digital Economy

Kanasin Tunsakul, Khomson Tunsakul

286930

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Examining the Effects of Social Influences, Character Appeal, and Emotional Fulfillment on Collector Commitment and Brand Loyalty Among Thai Generation Z Consumers

Oran Lertsaknarin

287069

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Exploring the Mediating Role of Academic Adjustment in Influencing the Link Between Spiritual Well-Being and Institutional Attachment

Alvina Kullu Sulankey, Bejoy Kumar Sulankey

287924

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Academic Articles

Bridging the Gap: Reviewing Assessment Literacy of Teachers and Learners in Asian Content and Language Integrated Learning Classrooms

Vo Truong Giang, Atima Kaewsa-ard

286916

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Teaching While Western: A Reflexive Essay on Privilege, Complicity and Accountability in Thai Education

Jesse Sessoms

287028

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