Immediate Strategies After Covid-19 for Airports and Airlines Part II: Long-Term Drivers Oriented

Authors

  • Sutit Huangsuwan School of Aviation, Eastern Asia University
  • Sukanya Sommaneedoung School of Aviation, Eastern Asia University
  • Suthasinee Roopkaew School of Aviation, Eastern Asia University

Keywords:

COVID-19, Aviation Industry, Airline, Airport, Long-term Strategy

Abstract

The COVID-19 pandemic has been impairing the aviation industry ever compared to the past crises. It is imperative to formulate new strategies rapidly to restore their performance. According to the International Air Transportation Association there are 7 drivers affecting the operations of airlines and airports: oil price, terrorism, global economic volatility, pandemic, geopolitical instability, cyber security, and extreme weather event. Several strategies are appropriate and each strategy can respond to more than one changes. Appropriate strategies include utilizing the advanced information technology to facilitate online transaction and cybercrime protection, touch-less inspection for security and
anti-terrorism, as well as effective flight plan to save fuel, reduce greenhouse gases emission and global warming. Proactive marketing strategies can cope for economic volatility and pandemic, also to increase load factor and decrease costs. Close co-ordination with government is necessary for political conflict and terrorism.

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Published

2022-04-16

Issue

Section

บทความวิชาการ