Relationships Between Entrepreneurial Orientation and Tourism and Hospitality Business Performance in Thailand

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Sirisak Polsimma
Kassara Sukpet


This research aims to analyze the relationships between Entrepreneurial orientations on the business performance of the tourism and hospitality SME business in Thailand. The analysis of the influence of variables using statistical methods infer By means of multiple regression analysis in data analysis

     The research results showed Entrepreneurial orientation the tourism and hospitality SME business in Thailand that influences the effectiveness of the operation  of the business, entrepreneurial features, courage, face risks, influence the effectiveness of operations of business Which is related to the effectiveness of the operation of high-level financial businesses, which most entrepreneurs see that running a business with high risk will result in high returns.

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Polsimma, S. ., & Sukpet, K. . . (2020). Relationships Between Entrepreneurial Orientation and Tourism and Hospitality Business Performance in Thailand . Dusit Thani College Journal, 14(3), 146–161. Retrieved from
Research Article


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